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Work Background
Houston Brand DesignFounder, Principal Designer
Jul. 2024Houston, Texas, United StatesAs a fractional brand advisor, I create brand and identity programs, marketing communications, websites, digital products, and print collateral for startups who need to establish a solid position, and SMBs, nonprofits and corporations that are dealing with flux.
Espresso Moon LLCMarketing, Creative Direction
Aug. 2015 - Dec. 2023Houston, Texas AreaAs design and marketing lead, was instrumental in transforming a two-person consulting firm into a recognized custom software development brand delivering large-scale commercial and industrial software products, and in increasing gross revenue by around 600%.
GageList® Online Calibration SoftwareMarketing Director
Aug. 2015 - Dec. 2023Houston, Texas AreaAs design director and marketing lead, turned a small calibration management software product into an internationally recognized B2B brand. Was responsible for UI/UX design for both web app and mobile app, as well as design and content creation of public website and all customer-facing communications. Helped expand revenue by ten-fold over 8 years.
IntellibindMarketing and Communications
Sep. 2014 - Jun. 2015Houston, Texas AreaManaged marketing and provided account service for Intellibind Technologies LLC, the North American power industry's leading source for NERC compliance support. Intellibind works with utilities across the U.S. and Canada to help maintain a reliable, secure power grid.
CBRESenior Designer, Property Marketing Center
Jan. 2011 - Dec. 2011Houston, Texas AreaDesigned brand identities and print materials for high-end commercial office projects.
Loucks & JohnsonPrincipal, Senior Designer
Jan. 1996 - Dec. 2003Generated sales, increased the profile of the firm, managed client accounts, created powerful brand identities and graphics, partnered with key influencers in business, academia and government to move markets and promote big ideas.
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