Troo CoFounder/CEO
Mar. 2020 - Aug. 2024New York, New York, United States• Led development of a mobile app (an ethical social media platform) that prioritized privacy, security, and user choice.
• Guided UX decisions by leveraging extensive knowledge of design principles, user needs and behavior, ensuring a seamless and user-centric product experience that does not compromise privacy or security.
• Interviewed, hired and led a team of 40 (UX Researchers, UX/UI Designers, Web & Mobile Developers, Trust & Safety, Product Manager, Project Manager).
• Used my deep understanding of the importance of privacy and security to help the team learn how to build a better product by working within the constraints of a privacy-first approach.