KonversaDigital Marketing Specialist
Nov. 2020 - Jul. 2022Plovdiv, BulgariaA seasoned Digital Marketing Specialist with a diverse background across industries including online pharmacy, fitness supplements, technology retail, mattresses, facial cosmetics, and clothing. Proven track record of developing and executing comprehensive digital marketing strategies that boost brand visibility, drive targeted traffic, and increase online sales and conversions. Expertise in SEO (keyword research, on-page and technical SEO, link building) and SEM, with strong proficiency in managing Google Ads campaigns—search, display, and remarketing—optimizing budgets to maximize ROI and achieve business goals. Skilled in leveraging Google Analytics, Google Tag Manager, and other digital tools to monitor campaign performance, analyze user behavior, and make data-driven decisions for continuous improvement. Experienced in creating and managing multi-channel digital campaigns, including social media marketing, content marketing, and influencer partnerships to enhance brand presence and engagement. Adept at strategic planning, budget management, and adapting to fast-paced environments to deliver measurable growth.