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Work Background
TikTokContent Programming Analyst
Nov. 2021 - May. 2024São Paulo, Brasil• OKR driven
• Trends and Effects Specialist, curating and promoting their utilization within the community
• Supporting products organically within the community and studying their usage (Effects, Add Yours, PhotoMode, Q&A...)
• Creating editorial Effects for the community (TikTok Awards, World Cup, Mother's day...)
• Community Manager Effect House community (1 year)
• Empowering Creators and Partners through consultancy and presentations • Project managing for community engagement
DOJOArt Director
Mar. 2020 - Nov. 2021São Paulo, Brazil• Creative content development and art crafting for Amazon Prime Video
• Trends and consumer insights incorporation
• Emphasis on CRM and performance-oriented strategies
ID\TBWAJunior Art Director
Sep. 2019 - Mar. 2020São Paulo, Brazil• Brand presence enhancement & community engagement through Digital Marketing
• Creative content development and art crafting for diverse goals and audiences (CVC, Guabi Natural & Grand Plus, Neutrox & Ox, Minuano, Embratel)
ampfyArt Director Assistant
Aug. 2017 - Aug. 2019São Paulo, Brazil• Strategic and Creative Content Development for Coty’s Beauty Brands (Risqué, Paixão, Monange, Bozzano)
VMLArt Assistant
Mar. 2016 - Aug. 2017São Paulo, Brazil• Creating Creative Concepts and Key Visuals for Shell, Grendene, and PayPa in Digital Marketing
ID - AgênciaArt Direction Intern
Mar. 2014 - Mar. 2016São Paulo, Brazil• Collaborating and creating digital presence & content for Natura, Pernambucanas, Friboi, Outback and Santander
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