Selenta GroupeBusiness Director
Jan. 2013 - Aug. 2017Member of the Executive Committee.
Responsible for B2C digital marketing strategy and website development for the hotel chain and different hotel brands in multiple European source markets. 90% of role focused on digital marketing including online customer experience, web development, search marketing, affiliate marketing, email and partnerships.
Key role in successful launch and marketing plan for eCommerce websites across Europe alongside IT product management and marketing team.