Stephen Bamonte - Creative Director, Target

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Work Background

TargetCreative Director

Aug. 2022Promo Marketing

eBayCreative Lead , Buyer Experience

Mar. 2017 - Aug. 2022remoteCreative lead and design strategist within buyer experience organization. Partnering with product, design, and marketing teams to deliver solutions. Overseeing product launches, site optimizations and marketing activation's. Continuously selected for more responsible, complex, and visible tasks and projects during tenure. • Luxury design lead executing the ongoing tech led re-imagination of eBay to re-establish our place in the market as the premier destination for luxury sneaker resale. Driving and implementing strategies to deliver an end-to-end vision for our luxury buyer experience. • Executed content vision and commerce-related strategy for redesign of the homepage as it transitioned to a responsive desktop and mobile experience, creating style guides and spec docs for internal and external creative agency partners to reference in the creation of weekly creative assets for marketing and merchandising placements. • Directed the creative vision for eBay Interests. A tech-led browsing experience to give customers a more curated, personalized window into eBay. This initiative integrated art directed imagery in tandem with machine learning algorithms to merchandise pages with latest deals, promotions, trending products and more. • Launched eBay Everything under $10. A shopping destination rolled out globally to give customers the ability to browse all top-level category and trending merchandise under $10. Implemented style guides and templates while partnering with internal and external creative teams in the UK, EU and Latin America for global implementation.

HBC DigitalDigital Design Director, Lord & Taylor, Hudson's Bay

Jun. 2014 - Jul. 2016Greater New York City AreaSet design direction and led development of customer-facing digital products and marketing collateral for two of the largest department stores in North America. Oversaw creative aspects of digital design and marketing in branded omni-channel campaigns and weekly promotions. Collaborated with marketing, merchandising and product leads to deliver brand cohesion across all customer touch points. • Re-launched LordandTaylor.com and Thebay.com digital experiences within the first 180 days on the job, while maintaining existing experiences of a combined $500 million business. • Identified, recruited and led team of 20+ creatives including art directors, designers, and photo producers both in-person and remotely. Worked in close collaboration with product design teams to strengthen mobile and web experiences through creative storytelling, visual systems and modern UX. • Doubled year-over-year customer engagement, for major omni-channel events including, Black Friday, Friends & Family, Boxing Days and various seasonal marketing campaigns. • Established cross-functional creative optimization plans to incrementally improve CTR on a quarterly basis. • Consolidated and optimized production time lines by finding efficiencies in creative work flows, review processes and asset hand-off to production.

Fab.comCreative Director, E-Commerce

Sep. 2013 - Jun. 2014Greater New York City AreaTransitioned Fab from a flash sale marketplace into a full-scale lifestyle brand. Led team of art directors, photographers, producers, stylists and designers. Drove in tandem with marketing and UX to revamp e-mail campaigns, site design and affiliate/acquisition programs. • Developed Fab brand identity: included look and feel for all consumer-facing content online, in print, and across social media platforms • Translated the Fab brand into digital story telling that engaged the customer • Executed wire frames with UX team to deliver rich storytelling experiences • Interpreted strategic vision of the business while working cross-functionally • Art Directed photo shoots, oversaw model castings, styling and retouching

Fab.comGlobal Art Director, Merchandising

Mar. 2012 - Aug. 2013Greater New York City AreaFounding member of Fab creative team, tasked with building a creative process and further developing brand identity executed in North America and Europe. Led a team of graphic designers and photographers in executing design of site content and marketing assets across mobile, web and print. Collaborated with executive leadership in developing compelling digital campaigns that aligned with consumer demand. • Created the Fab Brand Style Guide for US and European Divisions • Led a global team of 40+ production designers and two art directors • Built a collaborative creative work environment where the design team participated in the overall process and were expected to present their work to the team, evolving into a more engaged, seamless and productive environment

RodaleDeputy Art Director

Sep. 2011 - Mar. 2012Greater New York City Area• Art Directed photo shoots for food, still-life and lifestyle • Collaborated with photo dept. to conceptualize editorial imagery • Managed photo shoot crew to ensure quality is in line with brand style • Led team of designers to deliver Prevention branded special interest publications in addition to the monthly magazine. • Designed FOB, BOB and Feature Well stories for the monthly magazine. • Collaborate with digital team to deliver Prevention branded products on multiple devices

Time Inc.Deputy Art Director

Jun. 2007 - Sep. 2011Greater New York City Area• Developed and implemented successful magazine redesign • Supervise and manage art department work-flow, layout markup, story and illustration assignment and color correction • Create marketing materials and assist with designing and implementing new branding concepts • Direct photo shoots for fashion, food, and fitness features • Chaired exploratory group charged with designing and executing new cover imagery, leading to consistently higher newsstand sales

Bauer Media Group - USAAssociate Art Director, Life & Style

May. 2005 - May. 2007Greater New York City Area• Provided creative art direction and assisted with assembling a national celebrity weekly • Conceptualized and designed editorial layouts for front of book, back of book and feature sections • Assisted creative director and executive editors with resolving daily challenges • Researched, developed, compiled and archived celebrity news stories and images for use and as a resource for future story development

Bauer Media Group - USACreative Director, J-14 Style Magazine

Jun. 2004 - Jun. 2005• Launched the fashion spin-off to the popular teen magazine, J-14 • Developed and designed entire magazine from concept to print • Marked pages and photography for color correction and pre-press • Collaborated with the executive editor and editor-in-chief to conceptualize story ideas • Organized and managed to account for sharp deadlines and a small production budget

City MagazineDesign Assistant

May. 2003 - Aug. 2003• Assisted the art director with the design process, from sketches to editorial presentations, ad traffic control, mock-ups, pre-press and marketing materials for issue release promotions • Designed house ads and front of book and selected feature spreads • Attended high fashion photo shoots and practiced developing luxury content within a relatively small budget