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Work Background
NocdoCEO y Life Coach
Mar. 2022Madrid, Comunidad de Madrid, España
Samsung EspañaIT Ecommerce Project Manager
Sep. 2021 - Nov. 2021Madrid, Comunidad de Madrid, España
ScalefastE-commerce Business Analyst
Oct. 2020 - Aug. 2021Madrid, Comunidad de Madrid, España- Supporting and implementing various development projects
- Document and analyse each project, solution design, testing definition and execution
- Document the enhancement recommendations from project managers and business stakeholders and evaluate site design and functionality
- Effectively analyze and monitor the services, market trends, and customer requirements
- Interact with the business users and work close with them to understand their business needs and opportunities
- Effectively carry out the translation of business requirements into functional specifications to satisfy the business needs and necessary system modifications
- Undertake conversion of data to the new system and work with the application support personnel for the implementation of system software
- Coordinate effectively with the stakeholders and technical staff
PetGroundCo-founder
Nov. 2018Madrid y alrededores, España- Top 10 best women entrepreneurs in Madrid in 2019 Award by the Community of Madrid
- Responsible for business strategy, marketing operations, identifying new market opportunities, market research, branding, and business development.
- Manage social media, promotions, print, mobile media, web, SEO, Google analytics and CRM
- Create social paid ads for Instagram and Facebook
- Establish and negotiate the contractual agreements of the company with retailers
Bat2goCMO & co-founder
Nov. 2018 - Aug. 2020Madrid y alrededores, España- Responsible for business strategy, marketing operations, identifying new market opportunities, market research, branding, and business development.
- Manage social media, promotions, print, mobile media, web, SEO, Google analytics and CRM
- Responsible for appearing in the best medias in Spain: ABC, El mundo, El País, La Vanguardia, El Español, El Referente, El Confidencial, Forbes...
- Led and designed the development of a mobile app
- Created social media paid campaigns with Facebook and instagram Ads
PSA Retail EspañaDigital Marketing Manager
May. 2017 - Sep. 2018Madrid y alrededores, España- Planning digital marketing campaigns for all the points of sale including email,
social media and display advertising
- Mantaining PSA RETAIL social media presence across all digital channels (Instagram,
Facebook, Twitter and all digital platforms for selling cars online)
- Measuring and reporting on the results of the digital campaigns
- Managing the e-reputation of the brand in Spain and Portugal
- Identifying new trends in the automotive industry
- Brainstorming and presenting creative strategies
- Creation of landing pages to improve our customer experience
- Graphic design of the digital campaigns
GRUPO CORTEFIELE-commerce Product Manager Assistant
Jan. 2016 - Jul. 2016Madrid y alrededores, España- Managed Springfield's website: categorized products, web merchandising, product
management in terms of sales and stock, product name and description, cross-selling,
upload products
- Analyzed sales and developed an online strategy
Just Be ComunicaciónCommunications and showroom assistant
Oct. 2015 - Jan. 2016- Graphic design: edited the brands visual communications
- Collected data and mantained databases
- Tracked projects and media exposure
- Prepared presentations and reports
- Managed the inventory of the showroom
- Planned and executed fashion events
Universidad CEU San PabloBecaria Pregrado
Sep. 2013 - Jun. 2014Madrid- Designed creative campaigns for the university
- Prepared content for internal and external use
- Planned and executed internal events
- Designed creative strategies inside the university
- Wrote the marketing and communications material
- Mentored students on previous modules
OgilvyCreative Assistant
May. 2013 - Aug. 2013- Thought strategically about 360 creative solutions
- Designed campaigns from TVC concepts to digital banners, from brochures to buses.
- Worked for different clients such as Ford, La Once, Vodafone or Central Lechera Asturiana.
Ediciones AsimétricasAssistant Communications Manager
Apr. 2013 - Oct. 2013- Developed the communications strategy for the company incorporating PR, Marketing and
online presence
- Created crowfunding campaigns
- Developed relationships with media to grow media coverage
- Collected data and mantained databases
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