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Work Background
Entel PeruHead of B2C Commercial Planning and Management
Jul. 2023 - Oct. 2024Responsible for channel cost control, budget and triannual projections, as well as leading the commercial planning area in charge of the daily flow of sales information and prioritization. Supervise compliance with the annual commercial plan, make adjustments according to changes in sales goals, and expense analysis. Report to the planning and commercial management manager with seven people in charge.
Achievements
- Definition of the financial model for financial projections, reducing the time to generate new versions by one day (50%) and optimizing resources by 5% by providing transparency and direct access to detailed information.
- Ensuring timely information flow for key decisions, improving response times by 50%.
- Supervision of the development project of key commercial KPIs for products and sales channels, providing the necessary information for commercial management and resource optimization.
Entel PerúHead of Planning and Economic Studies
Nov. 2021 - Jul. 2023Responsible for evaluating the company's strategic projects, controlling commercial relationships with OIMR, and calculating industry benchmarks such as market share and service revenue share in their various segments. Also in charge of seeking and presenting new project initiatives and analyses, as well as ensuring compliance with signed contracts and new negotiations. Direct reporting to the Corporate Planning Manager, with four people under supervision.
Achievements
- Implementation of a control system that reconciles the monitoring of monthly settlements with dynamic data consumption projections by sites, facilitating contract negotiations worth S/30m with OIMRs.
- Structure of the regulatory contract compliance tracking with OIMR for RAN Sharing, national Roaming, and Canon site deployment (application of CEI regulations), preventing fines from being imposed by the MTC.
Peruvian Yatch ClubFinancial Consultant
Jul. 2021 - Feb. 2022Cost consulting, creation of views by business unit and financial model for budget projection. Coordination with General Manager and support for presentation to the Board.
Jockey PlazaHead of Management Control, FP&A
Jan. 2016 - Oct. 2021In charge of financial planning and management control, transforming accounting information into business unit management views. Responsible for investment project approval flow and execution control. Leader in annual results and investment budget planning. Responsible for communicating monthly results versus plan to the Executive Control Committee and formulating cost efficiency strategies. Direct report to the Chief Financial Officer with two people under supervision.
Achievements
- Established management control processes, including the accounting hierarchy model, policy formulation, and income, expense, and investment projection and analysis models, providing financial transparency within the company.
- Led technological developments in ERP and contract systems, as well as restructured expense provision procedures to improve the accounting information flow and prevent registration and billing errors.
- Significantly improved access to the company's financial information, reducing preparation times from seven days to one day, enabling effective and timely managerial decision-making.
Jockey PlazaManagement Control Senior Analyst, FP&A
Nov. 2014 - Dec. 2015Lima Province, Peru
Cementos Pacasmayo SAAOperational Excellence Controlling Analyst
Jul. 2013 - Nov. 2014Lima, Peru
Volcan Cía Minera S.A.A.Management Control Junior Analyst, FP&A
Jan. 2012 - Jul. 2013Lima Province, Peru
Volcan Cia Minera SAAManagement Control Intern, FP&A
Jun. 2011 - Dec. 2011Lima, Perú
Nextel del Perú S.A.Network Budget, Planning and Performance Intern
Aug. 2010 - May. 2011Lima, Peru
KPMG en PerúTransfer Pricing Intern
Nov. 2009 - Mar. 2010
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