EGoGo Hub GroupDirector of Technology
Apr. 2017 - Jun. 2020As the Director of Technology at Egogo Hub Group, Yasser oversees project life cycles from conception to deployment, emphasizing technical soundness and resource efficiency. He develops and maintains statements of work, project estimates, enforces coding standards, and introduces new technologies. His expertise spans business analysis, development, technical management, digital marketing, and operational frontend development. Yasser creates scalable architecture designs, mentors engineers, manages incidents, and develops business and marketing strategies. He monitors market trends, creates advertising campaigns, and develops pricing and targeting strategies. Yasser has built all company systems from scratch, including infrastructure and software, and has implemented AI and ML. His projects include in-house ERP, CRM, and HR management systems, business intelligence, marketing analytics, and B2B/B2C e-commerce platforms using Shopify. He has integrated Midtrans Payment Gateway, developed a loyalty program application, and implemented microservices for ERP and business intelligence applications.