PT Tozy Sentosa - Centro Lifestyle Department Store - Parkson Retail AsiaFashion Stylist Executive
Sep. 2010 - Apr. 2012Indonesia, Jakarta- Making trend direction for annual marketing campaign and merchandiser department.
- Market visit and research about competitors.
- Trend researcher and analyist.
- Selecting and mix and match merchandise from merchandising department.
- Styling and directing models and products for photoshoots for all creative collaterals and media promo ( print ad, catalogue, calling cards, leaflets, etc ).
- Styling for instore and outstore fashion show.
- Making visual merchandising direction for instore visual merchandiser department.
- Trainer for instore visual merchandiser.
- Writing weekly fashion blog for Centro's website.
- Helping PR Department for making and editing press releases and events with media.