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Work Background
Chief Community Officer
Niyo GroupChief Community Officer
Apr. 2024Birmingham, England, United Kingdom
Chief Operations Officer
Niyo GroupChief Operations Officer
May. 2021 - Mar. 2024Birmingham, England, United KingdomScaled the operations of a small start up to £1.4 million company Directed and optimised operational policies and long-term strategies that resulted in significant improvements in efficiency and profitability for the business. Worked closely with the finance team on budgeting, reporting, and planning, ensuring financial strategies aligned with business growth goals. Led a high-performance managerial team, focusing on developing operational systems that supported business expansion and client success. Identified opportunities to enhance processes, delivering systems that improved team performance and client outcomes
Strategic Commissioning
Nottingham City CouncilStrategic Commissioning
Aug. 2018 - Mar. 2020Nottingham, United KingdomLed the development and management of the Information Advice and Guidance (IAG) website and digital/social media strategy. Sourcing viable and effective service providers for underserved service users Collaborated with stakeholders to ensure the relevancy of services provided Engaged with partners to maintain the accuracy and effectiveness of organisational information.
Chief Marketing Officer
Niyo EnterpriseChief Marketing Officer
May. 2018 - Dec. 2021Birmingham, England, United KingdomConducted market analysis, identifying opportunities for brand enhancement across three Niyo Group brands. Developed training materials and seminars focused on effective sales techniques for women. Produced media kits highlighting marketing analytics and demographics for sales strategies. Offered innovative consulting services, managing marketing communications, brand management, and PR. Led product launches and advertising campaigns, creatively directing marketing collateral.
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