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Work Background
NK CONSULTANCYBrand & Creative Strategy Consultant
Jul. 2022Malta
EBETBrand Director
Dec. 2021 - Nov. 2022Sliema, MaltaGrow iGaming brands across B2C / B2B. Evolve and launch new Esports brands. Evolved PR and Social Branding for Esport Tournament teams, SM posts and constructed Media Planning for product marketing initiatives. Overarching responsibilities for B2B & B2C Brand Campaigns. Working with internal & external teams/agencies to guide and create PR, Advertising, Creative & Events to achieve core strategies.
Aspire GlobalCreative & Brand Director
Mar. 2019 - Dec. 2021Sliema, Sliema, MaltaIncubate and launch new brands. Grow brands across B2C. Evolve and launch new verticals. Work with B2B product and external teams / PR / Advertising. Curious to explore the relationships between customer expectation, surprise, gratification, and product innovation. At Aspire we pursue a customer-centric culture to deliver targeted B2B SaaS solutions. SBC / EGR / People's Casino Awards.
AsianLogicHead of Creative & Brand
Mar. 2016 - Aug. 2018Manila, Hong KongDafabet Brand & Creative Director
BetVictorHead of Creative & Brand
Dec. 2011 - Aug. 2015Gibraltar
MidasMediatekCreative Director
May. 2010 - Oct. 2014Spain / Gibraltar
KPMGCreative Services Manager
Sep. 2007 - May. 2010KPMG Dorset Rise / Salisbury Square
Direct GroupTeam Senior Bertelsmann Media Direct Mail
Mar. 1999 - Jun. 2007Newman Street - Oxford St. / Greater London House - CamdenDesigned from concept to finished art Series books, jackets, promotional displays, Single Sales (Books, Video, DVD, Music), Membership Recruitment Packs through DM channels; Direct Mail, Direct Response and Associated media.
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