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Work Background
Creative Services Manager
Gannett | USA TODAY NETWORKCreative Services Manager
Apr. 2022United StatesLeading the GET Creative account management team while fostering positive client relationships and helping establish/revise workflows for work produced by GET Creative. Collaborating with all partners to help develop new products and processes. Ultimately achieving revenue, growth, and client success goals. Responsibilities include: - Contributing to GET Creative leadership team plans, processes, goals, and benchmarks. - Representing GET Creative to internal and external partners in the pre-sales process - Provide account team guidance and development - Provide senior-level account management services for select high-value clients in post-sale
Program Manager, Branded Content
Gannett | USA TODAY NETWORKProgram Manager, Branded Content
May. 2018 - May. 2022Nashville, TNManaging national and/or local branded content campaigns. Responsible for managing timelines, coordinating stakeholders, setting up campaigns using internal systems and maintaining campaigns throughout the lifecycle. Identify and implement successful strategies and practices as well as mitigate challenges and obstacles for the effective and efficient management of branded content campaigns. Responsible for tracking individual and aggregate campaign performance to inform successful strategies. The Marketing Program Manager works directly with advertising clients and across the organization to provide support for custom branded content products, campaigns, and serves as the internal expert and leader on branded content executions to advise on best practices, troubleshooting, and optimization.
Client Services Manager
USA TODAY NETWORK TENNESSEEClient Services Manager
May. 2017 - May. 2018Greater Nashville Area, TNEffectively manage a team of client maintenance and retention experts o Emphasizing excellence in up-sells and renewal o Ensuring client success with comprehensive media plans.  Collaborate with local sales leadership teams o Effectively utilizing best practices to meet revenue o Focus on exceeding client expectations and maximizing results.  Creating and executing development plans for current and new team members to achieve gold standard level for company success.  Liaise between News, Marketing, Advertising, Finance, and Production in special selling initiatives.
Client Services Supervisor
TN MediaClient Services Supervisor
May. 2016 - May. 2017Greater Nashville Area, TNSupport local and state wide sales teams in campaign creation, and execution.  Support company sales by actively working with and coaching team members in client retention and fulfillment.  Manage timelines for all products, services, and events as they pertain to sales and client objectives.  Create comprehensive training and development
Account Manager
The TennesseanAccount Manager
Aug. 2008 - May. 2016Nashville, TNProvide positive customer experience by maintaining superior support pre-to- post sale.  Work directly with advertising clients and throughout organization to provide support for sales teams.  Collaborate with outside sales executives, internal and external clients to: o o Achieve goals o Acquire and retain accounts o Execution and fulfillment of multimedia campaigns o Optimized multimedia campaigns based on relevant data to achieve results o Creating results driven multimedia packages o Order and fulfillment of comprehensive multimedia campaigns o Maintenance and management of leads queue o Implementation and fulfillment of special projects/events/packages/publications o Execute timelines, troubleshoot and implement best practices to ensure positive client experience
Key Category Account Executive
The TennesseanKey Category Account Executive
Jan. 2008 - Aug. 2008Nashville, TNExecute needs evaluations with current and potential accounts to determine client ROI goals.  Create effective, strategic campaigns to reach target audience and achieve return on investment.
Outside Sales
The Star pressOutside Sales
May. 2006 - Dec. 2007Muncie, IN Meet and collaborate with potential and current clients.  Create advertising plans utilizing custom audience solutions packages and software.  Acquire new accounts.  Create advertising layouts and budgets
Sales Internship
WMDHSales Internship
Jun. 2005 - Aug. 2005New Castle, INCreation of sales packages, commercial writing, trafficking
Business Manager, Student Grant
Minnetrista Cultural CenterBusiness Manager, Student Grant
Aug. 2003 - Sep. 2004Muncie, INGrant proposal writing Create and Maintain budget Payroll Edit short videos with final cut Pro HD/4/3 Conduct meetings with outside client, team and advisors Operate boom mic, write credits, schedule interviews, interview
Student Documentary "Catalyst Completing the Vision"
Minnetrista Cultural Center/ Ball StateStudent Documentary "Catalyst Completing the Vision"
Aug. 2003 - Sep. 2004Muncie, INTranscribe interviews Schedule interviews Conduct meetings Assist with equipment Maintain Payroll ** Winner of Golden Reel Award Summer 2005
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