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Work Background
Wavicle Data SolutionsPartner Alliances GTM Strategy Director
Mar. 2025
Wavicle Data SolutionsMarketing Director
Mar. 2022 - May. 2025Chicago, Illinois, United StatesAs Director of Marketing at Wavicle, I develop and implement a marketing program that promotes our Data, Analytics, and AI services to Enterprise organizations. I work closely with the executive leadership team and practices to develop strategic and impactful marketing plans that showcase our services to their specific audience. I manage both onshore and offshore marketing teams to execute our marketing programs, create thought leadership content, and host unforgettable events.
EverspringVice President of B2B Marketing
Sep. 2021 - Feb. 2022Chicago, Illinois, United States
AptitiveDirector of Marketing
May. 2018 - Sep. 2021Greater Chicago AreaAs the Director of Marketing, I closely collaborated with our leadership team to define and implement a go-to-market strategy that drove awareness and engagement from IT and business leaders for Aptitive's data and analytics consulting services. I worked closely with partners like Snowflake and Microsoft to drive comarketing programs including events and content. Aptitive was acquired by 2nd Watch in 2021.
echogravityMarketing Director
Apr. 2015 - May. 2018Greater Chicago AreaAs a marketing director, I managed a group of echogravity's largest and most important clients. This involved creating marketing strategies tailored to the unique values and goals of professional services firms and BPOs. I also supervised the execution of these strategies, working with a team of content writers, social media specialists, SEO/PPC specialists, campaign managers, and designers. About echogravity
echogravity is a marketing agency that helps companies outsource or augment their marketing departments by providing services ranging from marketing strategy and oversight to content creation and social media management.
Mattersight CorporationMarketing Manager
Jan. 2013 - Jan. 2015Chicago, ILIn my role as the B2B marketing manager, I worked closely with the VP of Marketing, sales, external agencies, and internal stakeholders to drive awareness and demand for Mattesight's innovative SaaS call routing technology. My responsibilities included inbound and outbound campaign management, content creation, digital advertising, PR, website management, email marketing, marketing automation, and media programs. About Mattersight
Mattersight, acquired by NICE (https://www.nice.com/) in 2018, provided a SaaS-based call routing solution for contact centers to improve the conversations between callers and agents. The routing solution leveraged an internal database of customer behavioral profiles and data science models to route callers to the agent best suited to handle the customer's unique personality style.
BravoSolution US, Inc.US Marketing Manager
Jan. 2008 - Nov. 2013Greater Chicago AreaIn my role at BravoSolution, I worked with the US and Global sales and marketing teams to manage marketing programs aimed at increasing brand awareness, lead generation, and current customer expansion through educational and informative campaigns, sales enablement, company website, blogs, and events. BravoSolution, acquired by JAGGAER in 2017, was a global supply management SaaS-based software and service provider. Their procurement technology platform and consulting services helped over 600 companies in more than 70 countries to manage to spend, reduce risk, increase compliance, and implement best-in-class procurement processes.
PublicisField Marketing Coordinator
Jan. 2006 - Jan. 2008Chicago, ILAs a field marketing coordinator and meeting specialist, I worked closely with regional Sanofi pharmaceutical field reps to drive education, awareness, and engagement from local physicians. My primary function was to manage and execute a calendar of events, including planning, budgeting, speaker selection, promotion, logistics, and post-event follow-up.
CDW-GAccount Manager
Jan. 2004 - Jan. 2005Chicago, ILAs an inside sales account manager focused on K-12 educational institutions, I uncovered sales opportunities for CDW-G's range of technology products through relationship building and consultative selling. About CDW-G
CDW-G is the public sector and educational arm of CDW, specializing in providing a range of technology products and services.
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