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Work Background
íliaUX/UI Designer - Ília Culture
Apr. 2024I began this role within the client’s team with the goal of initiating their design system, actively participating in research studies, and facilitating design team workshops to establish its foundation. Subsequently, I transitioned to another squad, where I focused on the core product, the app. My responsibilities included conducting comprehensive research, such as benchmarking, blueprints, user journey mapping, and interviews. Additionally, I was accountable for designing user flows and creating prototypes for development using Figma.
ÍliaUX/UI Designer
Feb. 2021Brasília, Federal District, BrazilExperienced in conducting user research, usability testing, and interviews, as well as performing market research and preparing result reports. Additionally, I create wireframes, mind maps, flows, and prototypes using Figma. I collaborate effectively with the development team to ensure the seamless implementation of design solutions. I also introduce methods that lead to increased creativity and innovation in the design process for projects
fri.toUX/UI Designer
Oct. 2020 - Feb. 2021São Paulo, São Paulo, BrazilExperienced in comprehending the current and newly introduced features within Bradesco's client platform in the PJ - Net Empresas domain, working closely with their product team. My responsibilities encompass crafting wireframes, creating flows, and constructing prototypes for the platform, all while rigorously adhering to the design system guidelines. Furthermore, I perform comparative analyses with other banking institutions, maintain a vigilant eye on the rollout of new features, and assess the outcomes of our deliveries.
AB InBevUX/UI Designer
Nov. 2018 - Oct. 2020São Paulo, São Paulo, BrazilExperienced in gathering and developing the processes about marketplace buyers, usability testing, and interviewing clients to improve the quality. Also, skilled in understanding suppliers and their customers to develop wireframes and prototypes for their marketplaces and e-commerces, driving the development and communication of clean design guidelines, patterns, libraries, and assets, using the Scrum process. Skilled in benchmarking and creating wireframes, flow diagrams, prototypes for social projects and institutional parts and FAQ, improving usability, navigability, and sales of plans and products. Tracking the blog metrics and planning strategies to attract more users.
PDVendUX/UI Designer
Mar. 2017 - Nov. 2018São Paulo, São Paulo, BrazilInvolved in various design and development projects, including crafting wireframes and feature prototypes for the Caixa de Loja Android app. Conducting benchmark analyses and usability testing with customers, leading to the enhancement of application features. Successfully redesigning the website and blog to improve usability and boost system plan sales.
Creating wireframes and white-label prototypes for different projects. Contributing to the development of the PDVend E-commerce app.
Cidade El Shadai Centro EducacionalMarketing
Sep. 2015 - Mar. 2017Santo André, São Paulo, BrazilExperienced in managing the website and social media. Developing content for blogs, posts for Facebook, and banners for the website. Creating printed and digital design. Organized and promoted events and routine school activities. Development of Scholarship Test processes and sustainability campaigns.
Carburador BrasilAdversiting Intern
Feb. 2012 - Dec. 2013Santo André, São Paulo, BrazilExperienced in creating online catalogs, email marketing, advertising, and blog content.
Managing e-commerce, Google Adwords, and social media. Designing and executing sales campaigns. Implementing activities that led to significant improvements in customer service
Inside CosméticosAdvertising Intern
Apr. 2011 - Jan. 2012São Paulo, São Paulo, BrazilExperienced in managing websites and social media. Photographer at events for the company.
Skilled in creating digital and printed materials such as banners, content blogs, and catalogs.
Uster LTDAAdministrative Intern
Feb. 2010 - Jun. 2010Santo André, São Paulo, BrazilCustomer data management.
Registration of documents.
Files organization.
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