BRANDICTS LLCDirector de marketing
Mar. 2019Ciudad de México y alrededores, MéxicoDevelop online and offline strategies through an objective and deep analysis to build and strengthen customers’ business, providing direction, guidance, and leadership. Analyze customers business and market, understanding the ins and outs of each project. This task involves a detailed study of the needs, objectives, and challenges faced by the company in its competitive environment. Developed, created, and directed qualitative or quantitative market research to give new perspectives to the business. Through the application of rigorous methodologies and expert interpretation of the data collected, I have contributed to identifying growth opportunities, assessing market competitiveness, and optimizing the business strategy of various organizations. Designed projects that enrich the customer-centric experience of the physical business with digital environments. By implementing technologies such as augmented reality, which allows customers to interact with products virtually before making a purchase, thus improving their decision-making process. Defined the target market as well as the market potential for start-ups. This involved conducting a thorough market analysis to determine who the ideal consumers are for the company to target and how to meet their demands effectively. Boosted digital commerce through SEO strategies. By implementing effective SEO strategies, businesses can improve their ranking in search results, allowing them to reach a wider audience and increase their online sales. Created, directed, and analyzed the strategy proposed to each client, and control and supervise its execution. My focus is on thoroughly understanding the specific goals and challenges of each organization, in order to develop customized and effective strategic solutions. Managed and controlled the allocated budget, through continuous monitoring and evaluation of expenses made compared to plan, identifying deviations, and taking corrective measures when necessary.