Martina Tronconi

Project Manager/Consultant @YKONE

Media & TelecommunicationsAdvisorConsultingCopywritingTutorContent WriterEducationInfluencerInfluencer Marketing ManagerMarketingCreative ProducerEvent Producer📝 Influencer or BloggerBloggerCommunity ManagerCommunications ManagerPR ManagerContent ManagerSMM Manager

I’m a strategic thinker with a passion for storytelling, blending creativity and data to build meaningful connections between brands and their audiences. My work focuses on influencer collaborations, digital campaigns, and event production—always with an eye for aesthetics and a results-driven approach. Fluent in multiple languages and skilled in both analytics and creative direction, I enjoy navigating the intersection of culture, trends, and communication. Whether managing projects, scouting talent, or optimizing social strategies, I believe in collaboration, adaptability, and staying curious in an ever-changing industry. Let’s connect and explore new ideas!

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Work Background

Project Manager

YKONEProject Manager

Aug. 2024Milano

Digital PR Manager

Smith-Petersen PR & CommunicationDigital PR Manager

Feb. 2024 - Sep. 2024Milano, Lombardia, ItaliaDigital PR management of luxury and fashion brands as Elie Saab, Zimmermann, Saloni, Buly.

Digital PR Account

Errani StudioDigital PR Account

Mar. 2023 - Jan. 2024- Strategic digital projects to amplify the communications aims for brands among different product categories (Fashion, Décor, Jewelry, Hotellerie): GHD, Recarlo, Park Hyatt Milan, Parajumpers, Fisico, etc. - Events, Fashion Shows and experiences set-up: production processes (printed and digital), managing the assigned budget, leading activities, relationships with suppliers and partners. - Art direction coordination and support in the content production lifecycle with external partners - Relationship with talent agencies and influencers - Influencer scouting - Development of digital communication strategies

Social Media and Communication Intern

SEPHORASocial Media and Communication Intern

May. 2021 - Aug. 2022Milano, Lombardia, Italia

Digital PR Assistant

MDV CrewDigital PR Assistant

Nov. 2020 - Feb. 2021

Special Contents Editor

Gilt MagazineSpecial Contents Editor

Jun. 2020 - Mar. 2023Planning, writing and executing celebrities' interviews for the magazine cover Research of the latest trends, news and events

Head of Digital PR & Communication

Milanesi a MilanoHead of Digital PR & Communication

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