BLING Melbourne EventsFounder & Creative Director
Nov. 2012 - Sep. 2015Melbourne, Australia & New York• Planned, organised and managed profit making entertainment events. These events catered for audiences between 100 - 800 people;
• Liaised and negotiated with major artists and their management resulting in performances by Jessica Sutta, Electric Strut Entertainment and DJs.
• Liased with leading international agencies, local councils and leading the LGBT festivals in the country to hold the first ever NOH8 Campaign Photo Shoot in Melbourne & Sydney
• Co-ordinated and booked flights, hotel and visas for interstate and international artists;
• Liased with PR agencies, Talent Management and Personnel to accelerate celebrity and public figure presence at NOH8 Campaign events in Sydney and Melbourne including Sydney Lord Mayor Clover Moore,, Sydney Independent Alex Greenwich, DJ Tigerlilly, Harry Cook, Carla Bonner, Firass Dirani, John Caldwell, Hobsons Bay City Council Mayor & Deputy Mayor, Michela Banas, Zoe Badwi, Grant Smilie, Naomi Robson, Kate Bollard, Jazz Bell, Penny Palman., Brodie Young and Damien Brodie.
• Negotiated sponsorship campaigns with leading Hotel Groups in Melbourne & Sydney to accommodate international artists and guests.
• Liaised with external vendors to create engaging and targeted marketing strategies;
• Lead and managed a diverse team of professionals
• Instructed and worked with leading professional to create all advertising campaign artwork for print media
• Worked with SoMe experts to devise social media marketing strategies to maximise social media reach across twitter. google plus, Facebook, Klout & YouTube
• Wrote all radio advertising for marketing campaigns for Bling Melbourne events
• Liaised and booked venues for events in Melbourne and Sydney
• Worked with audio and visual companies to create a unique and individual atmosphere for each event;