Mola TVHead of Data Analyst
Nov. 2019 - Jun. 2021Putting together data pieces across platforms and tell the story while having fun at it. Custom data analytics of OTT Viewership and trend, Digital Campaigns, Social Media Campaigns and Contents using various tools. Building insights using the old but almighty Power Point and Excel but also using Business Intelligence tools like Tableau or Metabase if needed. Handling third party awareness research using research agency. Working alongside Digital Marketing Team, Growth Team, Social Media Team and third party agencies to provide integrated data and insights to get a clear picture of where we are, which part that's struggling, recognizing opportunities and potential so that it can be develop into strategies to get further and better.