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Work Background
Chief Events Officer
World Table TennisChief Events Officer
Mar. 2023 - Dec. 2024SingaporeAs WTT's Chief Events Officer, I serve as the global chief and ambassador for all WTT events, ensuring these events align with our strategic goal of growing table tennis worldwide. Core to my role is the development, implementation, and growth of WTT’s professional series of table tennis events, achieved through building and maintaining relationships with event partners, promoters, governments, players, entourage, and Member Associations while collaborating with stakeholders on strategic development to maximise mutual value. I oversee the strategic development and implementation of WTT's calendar of events (WTT Series, WTT Feeder Series and WTT Youth Series), leading the global events team to uphold the highest standards of implementation and ensure the events elevate the sport, attracting new fans and meeting financial targets. I strive to increase the global visibility and footprint of table tennis through innovative events that appeal to local market, host cities, partners and fans, and lead the global events team to uphold the highest standards of implementation and ensure the events elevate the sport through world-class table tennis and spectacular experiences and presentation aimed at attracting new fans and meeting financial targets. Additionally, I oversee the compliance of all events with their respective regulations, coordinate with internal stakeholders for the seamless execution of commercial, PR and operational aspects. My responsibilities also include financial and contractual reporting, developing athlete benefit and welfare programs, professionalizing officiating, and fostering grassroots participation to create a lasting legacy in event locations.
Event Strategy Director
World Table TennisEvent Strategy Director
Mar. 2020 - Mar. 2023SingaporeWTT is a brand new event structure, which will provide a modern entertainment experience for professional table tennis players, fans, broadcasters, cities and partners. At the pinnacle of the new event structure are the Grand Smashes. Up to four times per year for 10 days per event, the top 64 men and 64 women on the planet will compete for up to USD $ 3 million. Providing the perfect mix of the highest-level table tennis, community activation and entertainment, the Grand Smashes will be the marquee events that all players want to win, all cities want to host, and all fans simply cannot miss! Providing the constant, adrenaline-filled action throughout the year will be the WTT Series, giving all athletes events to play in and enabling fans from all corners of the world to watch their idols in the flesh. USD $ 8 million in prize money is up for grabs across the WTT Champions Series and showpiece WTT Cup Finals, while the Star Contender and Contender Series offer opportunities for up and coming athletes to climb the ladder of professional table tennis. The benefits of the new event structure are widespread: greater competition among athletes to attain more attractive prize monies; separate women’s events to brighten the spotlight on the next generation of female stars; iconic venues and locations for an “I was there” experience and world-class TV production and digital storytelling to entertain a growing global fanbase.
Tournament Council Representative - Asia Pacific
WTATournament Council Representative - Asia Pacific
Jul. 2018 - Sep. 2019
Tournament Director
Taiwan OpenTournament Director
Jun. 2015 - Apr. 2018Taipei City, TaiwanSuccessfully established strategy for sponsorship, marketing, event identity, operations and ticketing and oversaw the execution of the Taiwan Open, including the creation of this new WTA event at three different venues during its tenure - Kaohsiung (2016) and Taipei (2017 / 2018).
Tournament Director
Tianjin OpenTournament Director
Jan. 2015 - Dec. 2019Tianjin, ChinaTianjin Open is a WTA International Series event held annually each October in Tianjin China. The tournament offers USD 750,000 in prize money as some of the best female tennis stars compete at the Tianjin Tuanbo International Tennis Center. Global superstar Maria Sharapova won her first Tianjin Open in 2017 adding her name to the list of past champions alongside Agneiszka Radwanska, Peng Shuai and Alison Riske.
Senior Consultant
China Open LimitedSenior Consultant
Mar. 2012 - Nov. 2014Beijing, China
Manager & Founding Director
SD Sports ManagementManager & Founding Director
Jan. 2012InternationalSD Sports Management provides professional services in sports events and media operations. We can help your business with: - Sponsorship & Activation - Event Management - Operations Management - Marketing & Promotion - Broadcasting & Media Operations
Broadcast Information Manager
2008 Beijing Olympic GamesBroadcast Information Manager
Aug. 2008 - Aug. 2008Beijing, China
Senior Manager, PR and Marketing
ATP Tour Inc.Senior Manager, PR and Marketing
Nov. 2005 - Mar. 2012
PR and Media Coordinator
Planet ArkPR and Media Coordinator
Apr. 2004 - Nov. 2005
Parliamentary Internship
NSW State ParliamentParliamentary Internship
Aug. 2001 - Oct. 2001Responsibilities/Achievements: Preparation of documents for Shadow Cabinet and Minister Research of legislation and design on new legislation Liaison with lobby groups over portfolio interests Media monitoring
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