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Work Background
Creative Specialist
FELIX Real EstateCreative Specialist
Sep. 2020 - Jul. 2021Johannesburg Metropolitan AreaInitially, I collaborated with Felix on a freelance basis, working on various design projects to support their off-plan development sales. My responsibilities included creating marketing materials, designing websites, and developing social media assets, brochures, and flyers to enhance their brand presence. Later, I transitioned into a part-time agent role to expand my knowledge of the property market and develop my sales skills. This experience provided me with valuable insights into real estate, allowing me to combine my design expertise with practical sales strategies.
Founder | Creative Director
Brandhue.studioFounder | Creative Director
Sep. 2016Johannesburg, Gauteng, South AfricaBrandHue.studio is a multidisciplinary brand and web development studio based in Johannesburg, South Africa, serving a global clientele. With over 8 years of experience, I lead the studio's creative design, strategy, and day-to-day operations, managing both clients and freelancers to deliver exceptional results. My role encompasses a wide range of responsibilities, including brand development, rebranding, brand strategy, and website design and development. While I handle WordPress design and development, I collaborate with skilled developers for more complex projects to ensure top-quality outcomes. I also have experience in UI/UX design for apps, contributing to the successful creation of user-friendly and visually appealing applications. At BrandHue.studio, our mission is to bring imagination and innovation together, helping businesses create powerful and impactful brand identities.
Graphic Designer
Oasis WaterGraphic Designer
Jun. 2015 - Aug. 2016Pretoria, Gauteng, South AfricaAs an in-house Graphic Designer at Oasis Water, I was an integral part of the marketing team, contributing to the rebranding of over 200 stores across South Africa. My role encompassed a variety of design tasks, including creating marketing materials, vehicle branding, social media graphics, and website elements. I was also responsible for designing product labels, ensuring brand consistency across all touchpoints. This experience allowed me to develop a comprehensive understanding of brand application and effective marketing strategies on a large scale.
Graphic Designer
Idea PowerGraphic Designer
Oct. 2014 - Jun. 2015At Idea Power, a branding agency specializing in brand development, I worked as a Junior Graphic Designer, focusing on branding projects for small to medium-sized companies. I had the privilege of working with diverse clients such as Spykos and Driftaway Imbizo Restaurant, where I was responsible for creating visual identities that resonated with their target audiences. This role allowed me to expand my skills in logo design, brand collateral, and visual storytelling, contributing to the growth and recognition of these brands in the Pretoria market.
Junior Graphic Designer
Blast Brand CatalystJunior Graphic Designer
Dec. 2013 - Oct. 2014City of Johannesburg, Gauteng, South Africa · On-siteIn my first design role, I had the opportunity to work on prominent brands like Italtile, Bidvest Bank, and CTM. My responsibilities included designing a wide range of marketing materials, from ads and in-store promotional assets to social media graphics. This experience allowed me to hone my design skills and gain valuable insights into brand consistency and effective marketing strategies.
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