RecruiticsSenior Art Director
Jan. 2022 - Jul. 2024Norwalk, Connecticut, United StatesSpearheaded transformative design strategies in recruitment marketing, collaborating with industry leaders like Noom, Dunkin', and Chewy to create visually compelling campaigns that significantly boosted engagement and brand visibility. • Increased audience engagement by 25% through DEI-focused, inclusive design strategies
• Elevated brand visibility by 30% via innovative social and OOH campaigns for major clients
• Redesigned Dunkin's career website, resulting in a 384% traffic increase and 81% rise in application clicks
• Conceptualized 10+ unique Employee Value Propositions with engaging imagery and copy
• Directed a 72-hour photo and video shoot for Dollar Tree's new career website vision
• Created hundreds of captivating graphics for organic and paid media, ensuring cohesive brand campaigns