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Work Background
Maripak Shrink Packaging MachinesDigital Marketing Specialist
Sep. 2022Istanbul, Turkey- Spearheaded targeted email campaigns, significantly boosting engagement with open rates soaring from 16% to 80% and click rates from 2.9% to 12% in the Turkish campaign, and similar success in the English campaign
- Developed and executed 9 weekly newsletter copies, successfully converting leads into prospects and facilitating a notable sale through a personalized follow-up strategy.
- Enhanced the company's online presence through website optimization, SEO optimized blog posts, and YouTube traffic increase via keyword optimization.
Maripak Shrink Packaging MachinesSales Intern
Jul. 2022 - Sep. 2022Istanbul, Turkey- Participated in sales meetings, analyzing sales representatives' strategies and compiling a comprehensive report on potential improvements in sales interactions.
- Contributed to the successful conversion of a prospect into a client by attending a production facility visit and aiding in the negotiation process.
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