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La Salle es mi casa y lo llevo en el corazón y a su gente y siempre estaré disponible para ayudarles, porque desgraciadamente tengo que dejar la cuenta por el contrato de no competencia con Digitalent."}]]}]]}]]}]}],["$","a","16",{"target":"_blank","href":"https://intch.org/company/university-of-barcelona-escuela-virtual-de-empresa","children":["$","div",null,{"className":"work-background_workBackgroundListItem__OTkNf","children":[["$","$L15",null,{"alt":"Director de Marketing y Ventas","placeholder":"blur","blurDataURL":"data:image/svg+xml;base64,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","width":68,"height":68,"className":"$undefined","unoptimized":true,"src":{"src":"/_next/static/media/workBackgroundFallback.43414b62.png","height":204,"width":204,"blurDataURL":"data:image/png;base64,iVBORw0KGgoAAAANSUhEUgAAAAgAAAAICAMAAADz0U65AAAADFBMVEX09/309v35+/7U3fSvmRvLAAAAAXRSTlPQxjUKsgAAAAlwSFlzAAAhOAAAITgBRZYxYAAAACZJREFUeJxjYGBiZGRkZGKA0CAWhGZkBDGYmdEZECmQYiaENiYGAAsFAE7G0ElaAAAAAElFTkSuQmCC","blurWidth":8,"blurHeight":8}}],["$","div",null,{"className":"work-background_workBackgroundListItemContainer__A4aHF","children":[["$","div",null,{"className":"work-background_workBackgroundListItemTitleWrapper__ZoK20","children":[["$","span",null,{"style":{"lineHeight":"18px","fontSize":15,"fontWeight":600,"fontVariationSettings":"\"wght\" 600"},"className":"colors_black__mo3mU ","children":"University of Barcelona - Escuela Virtual de Empresa"}],["$","span",null,{"style":{"lineHeight":"$undefined","fontSize":"$undefined","fontWeight":"$undefined","fontVariationSettings":"$undefined"},"className":"colors_light-grey__U3_uv variants_t2__HR1d0 ","children":"Director de Marketing y Ventas"}]]}],["$","div",null,{"className":"work-background_workBackgroundListItemContent__oG10I","children":[["$","span",null,{"style":{"lineHeight":"$undefined","fontSize":"$undefined","fontWeight":"$undefined","fontVariationSettings":"$undefined"},"className":"colors_light-grey__U3_uv variants_t2__HR1d0 ","children":["May. 2000"," - Dec. 2001"]}],["$","span",null,{"style":{"lineHeight":"$undefined","fontSize":"$undefined","fontWeight":"$undefined","fontVariationSettings":"$undefined"},"className":" variants_t2__HR1d0 ","children":"Barcelona Area, Spain"}],["$","span",null,{"style":{"lineHeight":"$undefined","fontSize":"$undefined","fontWeight":"$undefined","fontVariationSettings":"$undefined"},"className":" variants_t2__HR1d0 work-background_workBackgroundListItemDescription__PKxO6","children":"Al borde de la famosa crisis de la burbuja punto.com del 2001 nació Escuela Virtual de Negocios que por problemas legales paso a denominarse Escuela Virtual de Empresa. 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Seguramente la campaña que más me ha gustado fue Offerum porque al ser los 3,4 del mercado había que hacer algo muy distinto al resto. Creo que fuimos pioneros en aplicar la larga cola y personalización y diferenciación de cada tipología de cliente con segmentaciones, copys y landings diferenciadas para cada mini nicho. 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Podría contar detalles, pero tengo tanto agradecimiento a toda la gente con la que compartí esa etapa que huelga hacerlo.","company_slug":"university-of-barcelona-escuela-virtual-de-empresa","company_facebook_profile_url":null,"company_linkedin_profile_url":null},{"id":"36mzwgqwbibmqszk","title":"Maketing Manager","company":"Equifax Spain","ends_at":{"day":31,"year":2000,"month":5},"location":null,"logo_url":"https://d1cg29ukvkl76a.cloudfront.net/media_files/publicmedia/321db5869e334f4e351b84c04568c329db14d2077fdfe13d75a618f51c486fcb/profile_search-85442_experience_logo.jpg","starts_at":{"day":1,"year":1997,"month":2},"company_id":282107,"company_url":"https://intch.org/company/equifax-spain","description":"Este periodo de mi carrera profesional es probablemente el que más me ha marcado y el que me encamina hacia el mundo de la tecnología. En este tiempo paso en menos de dos años de el perfil más junior del departamento de marketing a dirigirlo. Mi trabajo es muy divertido y me permite hacer muchas cosas distintas. 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