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Work Background
Ace Hotel / Atelier AceSenior Sales & Business Development
Jun. 2021Palm Springs, California, United States-Successfully boosted sales revenue by 35% over five years by forging strategic partnerships with key industry leaders and implementing targeted outreach programs that attracted high-value clients and
expanded the customer base.
- Enhanced client retention rate by 30% between 2019 and 2023 through regular communication and offering personalized services. Anticipated client needs and delivered bespoke solutions, leading to heightened client satisfaction, loyalty, and repeat business.
- Managed a diverse portfolio of over 100 high-value corporate and entertainment accounts. - Coordinated with cross-functional teams to ensure seamless customer service, consistently meeting and exceeding client expectations.
- Attained a record-setting $800,000+ in quarterly room revenue sales in the Palm Springs market in 2022, highlighting the effectiveness of strategic sales initiatives and customer engagement efforts.
- Elevated annual sales volume to $6.3M from 2019 by optimizing sales funnels and implementing precise customer targeting strategies, ensuring sustained growth and profitability.
- Led the expansion into new markets by conducting comprehensive market research and competitive analysis. - Identified untapped opportunities and devised tailored strategies to penetrate these markets, resulting in a significant increase in market share and brand recognition.
- Organized and executed periodic sales trips with a strategic focus on high ROI (5:3 average ratios). Each trip was meticulously planned to maximize outreach and client engagement, resulting in substantial returns on investment and expanded business opportunities.
Ace Hotel / Atelier AceGroup Sales Manager
Apr. 2018 - Mar. 2020Palm Springs, California, United States
Parker Palm SpringsSales Guru
Sep. 2016 - Apr. 2018Palm Springs
Buona ForchettaEvent Planner/ Marketing Manager
Jan. 2015 - Jul. 2016San Diego, CA- Scheduled, planned, and manage a four people team for weekly events in different locations all around San Diego. - Searched for events in different communities of San Diego to attract people from all areas of the county to our restaurant.
- Host each of these events achieving appointments for private caterings and a big number of restaurant reservations.
- Post and design targeted photos, texts, GIFS, in all social media tools the restaurant have everyday to maintain our customers up to date with the everyday changing special menu of the restaurant, the events we attend and the latest news of the restaurant family. - Increased restaurant’s Facebook Fan Page and Instagram account followers by 30%.
Adsalsa Global Marketing SolutionsAccount Manager
Sep. 2012 - Oct. 2014Madrid Area, Spain- Built a customer base from 0 to 200 in less than a year through cold calling.
- Manage up to four campaigns at the same time for different clients: *Supervised the production department in each step of the campaign process. *Strong communication with client throughout the course of the campaign. *Excellent time management, prioritize meeting project deadlines
- Boosted monthly sales objectives by 20% during first three months with the company.
- Developed a strong and high quality relationship with all my clients.
The BayFounder / Manager
Feb. 2009 - Jul. 2012Los Cabos, BCS• Business Oriented
- Good budget administration allowing high profit margins in the first year.
- Train and manage a five employee team with the store’s sales skills and values.
- Implementing visual merchandising strategies • Social media, Advertising & Promotions
- Social media managing (Facebook, twitter, Instagram).
*Fan page with more than 2,000 fans in Facebook in a year,
*More than 1,000 followers on Instagram and Twitter
- Launched powerful Marketing campaigns for each season on different Social Media platforms • Brand image
- Corporative Image design and development.
- Build a Strong Brand Image.
- Create Corporative Events to boost Company’s image.
- Events Collaboration with other locations like restaurants and hotels. ** Store was sold/transfer for the value of $ 25,000 after Hurricane Odile.
Jose CuervoBrand Ambassador & Event Coordinator
Aug. 2007 - Oct. 2008Madrid Area, Spain- Created attention and attracted traffic to different booths.
- Represented the Brand to targeted customers and increased customer preferences to drink Tequila Jose Cuervo generating sales.
- Met department and event sales goals.
- Explained the brand message to our potential customers.
- Generated trials at bars and events.
- Provided information to the company on sales opportunities in potential new communities.
- Attended to sales and marketing meetings.
FreelanceSocial Media Community Manager
May. 2007 - Oct. 2008Madrid Area, Spain- Developed daily social media advertising for different companies.
- Solid coordination with the marketing and creative team of each enterprise I worked for (Sanitas, enviosimple.com, Grupo VIPS, Hotels.com)
- Daily updates, posting, monitoring and content development of social media (Facebook, Twitter, Instagram, Pinterest, Google+, etc.).
- Blog publishing.
- Answer user questions and comments on social media.
- Deliver a monthly social media report to the enterprise I worked for.
Saatchi & SaatchiCopywriter Internship
Dec. 2006 - May. 2007Madrid Area, Spain- Internship in the creative department. * 3rd finalist in Cannes Lions with a Graphic for Ann Summers.
DesigualAssistant Store Manager
Oct. 2005 - Nov. 2006Madrid Area, Spain- Making sure the shop floor runs smoothly - Meet the store's monthly targets and handle budgets
- Recruit and train staff - Deal with any enquiries and complaints and monitor customer service
- Serve customers as needed
- Put together the rotas and shifts
- Check that the products to sell are well displayed
- Managing deliveries
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