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Work Background
Prime Video & Amazon StudiosSenior Manager, Global Business Operations
May. 2022Los Angeles, California, United States
NetflixManager, Scale Operations
Jul. 2021 - May. 2022Los Angeles, California, United States● Selected by the Global Director of Product and Partner Operations to oversee coalescence, development, and rebranding of a team of highly experienced operations specialists ● Drove >$100 million in proven content value by ensuring optimal availability and localization of promotional product artwork and video for global members across multiple marketing beats, launch dates, and platforms ● Managed a global network of vendors responsible for completing outsourced tasks, thereby driving multiple operational scale initiatives across >80 cross-functional workstreams and resulting in >$3 million in YOY cost avoidance Led seven-member operational excellence and quality assurance team in launching all localized Netflix Originals content, licensed artwork, supplemental videos, and metadata in >40 languages for evergreen usage. Collaborated with business intelligence team to develop enterprise-wide KPIs to track and measure operational and partner efficiency, velocity, quality, and cost, thereby driving real-time, data-driven strategic and tactical business decisions.
NetflixManager, Creative Asset Fulfillment
Mar. 2019 - Jun. 2021Los Angeles, California, United States● Oversaw launch of five new product languages; leveraged automation, tooling, and algorithms to deliver innovative, efficient, and cost-effective tooling and workflow solutions, thereby creating >1 million product and marketing assets ● Crafted strategic agency partnership programs to consolidate artwork, video production, and localization across the APAC and EMEA regions, resulting in a 65% increase in production velocity and $3 million in cost reduction ● Recruited and trained a new, three-member asset specialist team, all of whom have been promoted; developed training materials and mentored team to build knowledge and acculturate new cross-functional partners to evolving workflows Established new workflow strategies, technical solutions, and tooling frameworks for >10,000 titles annually. Supported product artwork development, marketing production, and localization by using effective partner engagement strategies. Standardized end-to-end artwork creation process to ensure quality control, eliminate ad hoc solutions, and resolve operational inefficiencies.
NetflixProgram Manager
Apr. 2017 - Mar. 2019Los Angeles, California, United States● Developed industry-changing direct-to-linguist freelancer engagement strategy; collaborated with global operations and localization providers to save >$10 million in subtitling costs ● Collaborated with marketing operations and product engineering team to create requirements for and build out an integrated artwork fulfillment pipeline across all creative assets, resulting in annual cost savings of $5 million Hired, trained, and managed a team of >10 highly skilled operators to perform QM tasks at scale for >5 million assets per year. Implemented a stringent and objective QA strategy for all product artwork. Collaborated with data science and analytics team to develop product image A/B testing and establish creative excellence KPIs to effectively allocate work across content tiers and deliver maximum member engagement and impact.
NetflixLocalization Specialist
Sep. 2015 - Apr. 2017Los Angeles, California, United States● Recruited and onboarded a robust pool of localization vendors; managed pool from RFI to signed contract, negotiated bulk volume rate structures and discounts, and oversaw performance measurement for >1500 operators Managed subtitle and dub localization in >30 languages for >40 Netflix Original series per year, including tentpole titles such as Stranger Things, The Crown, and Orange is the New Black.
ProPhase, LLCSenior Media Project Manager
May. 2013 - Aug. 2015Greater New York City Area● Oversaw five project managers in leading creation, production management, and localization for all clinical media assets in a small startup environment; managed personnel, site staff, QC, and workflows to ensure organizational effectiveness and regulatory compliance of business operations for >20 global clinical trials per year ● Led enterprise-wide change management and process improvements; redesigned SOPs and QA/QC processes in accordance with FDA regulations, audit findings, compliance standards, and the corporate marketing performance strategy ● Developed corporate brand marketing strategy; spearheaded corporate website redesign and implemented internal and external style guides for all proprietary clinical materials
Young & Rubicam GroupSenior Project Manager - Team Dell
Oct. 2012 - Apr. 2013Greater New York City Area● Drove detailed delivery of a portfolio of print, digital, television, radio, and out-of-home assets for >15 international integrated marketing campaigns; exceeded defined time, budget targets, and quality standards for Dell Computers ● Spearheaded launch and localization of key strategic integrated brand campaigns in Brazil, Russia, and China
TransPerfect TranslationsTeam Lead, Media Localization
Jan. 2010 - Feb. 2011Greater New York City AreaManaged performance and workflow of a team of 5 Project Managers, distributed projects on a daily basis and oversaw successful project completion within my team. Trained all new Project Coordinators and was responsible for creating and implementing new training materials and processes. Managed all VIP clients: Apple, Monster.com, HSBC, Bose, Polo Ralph Lauren. Award: Highest amount of revenue handled with greatest profitability department-wide, ($1.5M) 2010-2011
TransPerfect TranslationsDepartment Manager, Media Production
Feb. 2007 - Aug. 2012Greater New York City Area● Consolidated leadership across an international team of 22 project managers, engineers, subtitling specialists, and video editors; led resource allocation for $15 million in annual audio, video, gaming, and eLearning localization business ● Managed five globally distributed project managers; oversaw individual and team bandwidth and all media production and localization for VIP and at-risk clients including Apple, Bose, HSBC, and UPS ● Developed production expansion strategies; launched recording studio and office in Barcelona, hiring and onboarding five global employees; created in-house subtitling and video editing verticals, resulting in $1 million in cost avoidance
TransPerfect TranslationsProject Manager, Media Localization
Feb. 2007 - Jan. 2010Greater New York City AreaManaged audio and video production for eLearning, commercials, corporate voiceovers, subtitling, from conception to completion. Worked with account team and clients to establish project scope and milestones, identify any risks/issues, and ensure on-time, within budget project completion. Managed training, onboarding, and performance of 2-3 Project Coordinators. Workload of approximately 25 projects and priorities simultaneously, often with deadlines of less than 48 hours. Award: Greatest amount of Client-Generated Positive Feedback received company-wide, 2009-2010
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