alboompicCo-Founder & Partner
Jun. 2011 - Dec. 2019PortugalAn online platform for everyone who takes photos and wants to organize them, without having the hassle of doing it. Through a personal Photobook Design Service all the work is done by a dedicated Designer in only 3 simple steps: Upload your photos; We'll design your book; View online & order a printed photobook. Responsible for the design and creation of the whole business concept, tech, processes & brand.
More than 10K Photobook Design Services were sold by our professional community of Designers (>50) shipped and online viewed in more than 20 countries worldwide. 66% of loyal customers ordered more than once. Led the team that designed/programmed the whole platform, from UX to the internal centralized hub where more than 30 (pay per service) professional Designers co-habited competing for the services entering during the 24h of each day. Designers' training programs, SLAs, KPIs, automated processes, etc., were implemented throughout the whole business, in order to be able to run it without having the necessity of long time-consuming operational tasks, but instead to have the managing team focus on tasks that matter most to increase business and brand awareness.
In the end, it was a great experience that gave me a bunch of different expertise for my professional and personal life. People take photos to save memories, but with so many gadgets we started to be a happy generation that takes photos all the time without doing anything relevant with them or even looking at them. We shoot from our smartphones, tablets, cameras...we go ‘click, click, click’ for birthdays, parties, trips, kids games, and uneventful events too! The photos thus form an unmanageable digital clutter instead of a great photostory/memory. Start-up: sold
Awards: Jornal de Notícias in 2012. Considered 1 of 1000 reasons for national pride; together with Cristiano Ronaldo, Pastel de Nata, Fado, Porto wine...
https://www.dn.pt/DNMultimedia/DOCS+PDFS/Mil_coisas_de_Portugal.html