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Work Background
Namira B. StudioArtist & Founder
Oct. 2019United Arab Emirates, DubaiNamira B. Studio was launched in 2019, a brand where we offer original abstract paintings, fine art prints, and home decor with the artist's signature artwork designs. NB Studio has Internationally collected artworks, and good working relationships with interior designers in the MENA region where I provide custom paintings for interior projects.
The entire studio is handled by me, and I manage everything from creation of the artworks, to social media content, website management, and branding across multiple platforms.
EdlineDigital Marketing Executive
Jul. 2016 - Oct. 2019Dubai, United Arab EmiratesMy role here consists of various digital marketing responsibilities for the institute, some of which include delivery & execution of online/social media campaigns, tracking progress of all digital content with the use of digital analytics, and planning the periodical content roll-out/social calendar. Majority of my responsibilities & main focus in this role involves social media marketing, and providing support to online media content strategy-building and execution by the marketing creative team.
if(we)Content Strategy Consultant
Jul. 2015 - Aug. 2015San Francisco Bay AreaWorking on a Content Strategy consulting project for if(we)'s client, CircleClick, for their soon-to-be-launched online platform @WearableFOMO about wearable tech. Working in a team with 6 other international consultants, as part of Hult's Action Project.
AvibeBrand Strategy Consultant
May. 2015 - Jun. 2015San Francisco, CaliforniaWorked in a team with 4 other Masters students to create an entirely new branding strategy for a startup music app inclusive of a go-to-market plan overview. We created the strategy in terms of the company's brand positioning & segmentation, in close collaboration with the Founder of Avibe, who merely had an idea at the time we approached him - so we took it from that to a 1-year marketing plan for his great idea.
JobAnts.comMarketing Consultants Team
Oct. 2014 - Dec. 2014San Francisco, CaliforniaWorked on a marketing strategy for a startup job-seeker website called JobAnts.com, in a team of 4 other Marketing students from Hult Business School & in close collaboration with the founder of JobAnts. We helped recreate a strategy to overcome the website's lack of awareness & monetization issues, addressing elements like plan to drive more website traffic, necessary online metrics, SEO & AdWords, & conducted surveys to understand & overcome problems people commonly faced on most job seeking sites. Part of proposing a strategy to overcome these obstacles was also including a new business model approach for handling subscriptions & newsletters.
SapientRazorfish MENAContent Executive Intern
Sep. 2013 - Dec. 2013Dubai, UAEWorked under the Account Manager & in the Project Management Team on various tasks including handling social media marketing tasks for accounts, making changes on client websites, adding new content (such as publishing articles, press releases, etc.). During my time here I also developed intermediate-to-advanced skills on working with online Client Management Systems, picked up on how to write code for small functions here and there when handling the social media for client websites. Also worked with the team on developing the revamp version of the website for Ahmed Siddiqi & Sons, which took up most of my internship time at Flip Media & helped me gain valuable experience in working with digital marketing campaigns & website development.
Costra GroupMarketing Executive
Mar. 2013 - Sep. 2013Dubai, U.A.EInitially started off with a 2-month internship program at Costra Group in Dubai, and the rest under the role of Marketing Executive. Developed various skills in handling marketing online tools in my time at Costra, & also got a lot of hands-on experience in the luxury retail marketing sector working alongside the Senior Director & Marketing Manager in several major projects with clients including Burberry, Marks & Spencer & Victoria's Secret in the Middle East.
Preston University, UAEJunior Graphic Designer
Apr. 2011 - Jul. 2011Dubai, U.A.EWorked as a freelance/project-based graphic designer at Preston University in UAE, designing brochure catalogues, covers, and portfolios for their Masters & PhD programs for the 2011 academic year.
Freelance Graphic DesignerGraphic Designer
Jan. 2011I’m a freelancer with a Master’s in Digital Marketing specializing in Social Media Marketing, and a strong background in visual design and content creation. With over 12+ years of hands-on experience in graphic design, I bring a deep understanding of visual storytelling across both digital and print platforms. I'm highly skilled in Photoshop and the Adobe Creative Suite, and a Canva expert—leveraging its capabilities to create high-performing, on-brand social media graphics (both static and animations) with speed and precision.
My work focuses on helping brands—especially in the beauty, fashion, home decor and
e-commerce spaces—stand out with compelling, scroll-stopping visuals.
Whether it's a launch campaign, series of social media campaigns, or a product story, I know how to design content that connects, converts, and leaves a lasting impression.
DIGITAL PORTFOLIO LINK:
https://bit.ly/4nRIhtA
Chari-T's - Private Charity ProgramProject Lead
Jul. 2010 - Feb. 2011Dubai, U.A.EBriefly led a private non-profit charity project I created in collaboration with another student partner, called Chari-T's, for which I designed T-shirts to raise funds & provide resources to the flood victims in Pakistan during 2010. Executed & marketed the project for almost 8 months, & operated the sales in 3 cities in Pakistan, & in Dubai, Sharjah & Ajman in the UAE. At the end, full stock was sold off successfully, & all profits raised were sent to the flood victims in Pakistan.
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