Kasia Szaniawska - Social Media Manager and Communications specialist,

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Work Background

Inspiring Girls PolskaEducational Events Coordinator

Jul. 2024Warsaw, Mazowieckie, Poland- Overseeing all organisational activities for the Inspiring Girls Foundation events. - Coordinating and maintaining effective partnerships with conference partners. - Managing and executing the communication strategy to ensure high attendance at the event. - Supervising the registration process for the conference. - Overseeing the event's on-site operations to ensure smooth execution. - Preparing and delivering comprehensive reports for conference partners as outlined in agreements.

NomadManiaCONTENT AND PR MANAGER

Sep. 2023 - Apr. 2024Athens, Attiki, GreeceInvolved in various Digital Marketing and Communications activities within the world's largest and most established travel community: · Managed content on NomadMania's website, including the weekly SEO-optimised blog articles, ensuring consistency and quality. · Created weekly newsletters, incorporating engaging content and updates. · Created and curated compelling content, such as posts, stories, articles, and interviews, to resonate with the target audience. · Developed and executed the social media content plan, maintaining a balanced content mix and consistent posting schedule. · Established and nurtured relationships with travel organizations, agencies, and travel boards to facilitate partnerships and collaborations. · Assisted in the implementation of marketing collaborations, media outreach, and partnerships within the travel industry. · Managed and planned participation/organization in big travel events (WebSummit, Bansko Nomad Fest, NomadMania Travel Awards Gala) from

Expo 2020 DubaiSenior Communications Specialist & Social Media Manager | Poland Pavilion at Expo 2020 Dubai

Jun. 2021 - May. 2022Dubai, United Arab EmiratesResponsible for profiling, promoting, and positioning the award-winning Poland Pavilion at World Exhibition Expo 2020 Dubai: • Co-developed and successfully implemented communication strategy for Poland’s presence at Expo 2020 Dubai. • Pioneered design, development, and implementation of detailed schedules for publication of Pavilion-related announcements, stories, activities and promotions for publication, with a special focus on the Social Media calendar. • Created marketing and communications materials in Polish and English for the different communication channels, including press releases, media kits, Pavilion’s website, and Social Media content. • Daily managed all Pavilion's Social Media channels: Instagram, LinkedIn, Facebook, Twitter and YouTube. Conceptualized and wrote promotional video scripts, created, produced and amplified all types of captivating content, including social media coverage for all Pavilion's events: over 2600+ publications in 6 months across all Pavilion’s digital platforms, with a total reach of 86mln viewers. • Coordinated and scheduled interviews for the Pavilion’s Commissioner General, Deputy and Pavilion Director, supported the realization of official delegations’ visits and media tours in the Poland Pavilion, including planning, preparation, and holding of media conferences. • Led, established and maintained connections, associations, and mutually beneficial linkages with Poland Pavilion’s Ambassadors, sponsors, partners and entrepreneurs, collaborated with other Expo Pavilions' representatives and social media influencers to increase visibility and ensure the Poland Pavilion is a popular and highly regarded Expo experience. • Worked with the PR agency to promote Poland Pavilion through events and offline media, leading to 6828 publications about the Pavilion in traditional media, with a 175 mln reach. • Managed website content to ensure it is accurate and up to date to reflect current priorities, activities, and initiatives.

Arms of AndesSocial Media Manager | Digital Content Creator | Brand Development

Aug. 2019 - May. 2021NetherlandsInvolved in various Digital and SM marketing aspects, focusing on content creation, and supporting the brand in developing its voice and identity. Goal-oriented team player who thinks both creatively and analytically. Highly adaptable, with many innovative ideas. • Brainstormed and successfully implemented a new creative plan to establish the brand's voice, taking responsibility for designing and launching the brand's website, and developing site content, style, and layout. • Managed all activities for social media channels, including content strategies, community management, driving traffic, and growing business performance. • Strong numerical know-how; analyzed statistics, monitored and reported on SEO, user engagement, and social media KPIs, while staying up to date with the latest practices and technologies. • Detail-oriented with the ability to create, curate, produce and amplify engaging content for social media channels optimized for the platform used and intended audience • Researched industry-related topics and trends; produced and improved relevant content supported by SEO research, while staying up to date with current technologies and trends in social media, marketing, design tools, and applications to maintain relevance across digital platforms. • Improved page content, keyword relevancy, and branding to achieve search engine optimization goals. Rewrote and reorganized site content to better position products and services. Added meta descriptions, keywords, and image tags to increase the brand's SEO presence. • Participated in several large-scale, outdoor trade shows in Europe and the US. Managed and planned participation in events from logistics and operations, to all promotional material, including brochures content and press releases. • Represented company at the largest Outdoor Industry Trade Show, ISPO Brandnew, and contributed to winning the Selected Brand 2020 title in the category: Outdoor Adventure.

EmiratesFlight Attendant

Aug. 2014 - Jun. 2020Dubai, United Arab EmiratesA passionate and initiative-taking premium cabin Flight Attendant with excellent interpersonal skills, attention to detail, and a strong customer-oriented approach. Professional, experienced in performing under pressure with well-developed time management skills, providing various inflight services, and demonstrating exceptional effort in response to challenging customer needs and requests. • Delivered high-quality customer service with great attention to detail, keeping expected standards despite a heavy workload while ensuring the utmost attention to safety and security protocols in line with international aviation standards. • Proactively used knowledge of different cultures to enhance customer experience, demonstrating the ability to appreciate and respect cultural differences when working in multinational teams • Developed remarkable communication skills, diplomacy, and tact, with the ability to deal with a great range of people in a polite but assertive way, taking the initiative to resolve any conflict and making sound decisions under pressure and time constraints to ensure a positive working environment and a quality customer experience. • Demonstrated problem-solving skills and solution-oriented thinking with proved exceptional flexibility and high adaptability to changes in response to various in-flight situations • Acted as an initiative-taking salesperson of duty-free products onboard, with numeracy skills for handling money • Eagerly reported to the Product Development team with feedback and potential amendments to onboard products and services, Cabin Crew policies, and procedures. • Gained a strong and certified knowledge of First AID and health protection procedures • Received recognition for great efforts and professionalism while handling a serious medical incident on board a flight.

Allianz InsuranceInsurance Sales Representative

Nov. 2012 - Mar. 2014Warsaw, Mazowieckie, PolandDedicated Insurance Sale Representative with resilient spirit and persistent nature. Appreciated for great communication and impeccable interpersonal skills. Well-organized with great time management abilities, experienced in delivering client-focused solutions and creating long-lasting relationships. • Eagerly appraised the wishes and demands of business or individual customers to present suitable protection plans. • Designed and implemented effective marketing strategies to sell new insurance contracts or adjust existing ones. • Showed motivation to succeed in a sales-driven environment by proactively contacting potential clients and creating rapport by networking, cold calling, and using referrals. • Demonstrated adaptability and enhanced customers' experience by customizing insurance programs to suit individual clients. • Actively used knowledge gained and experience to advise clients on the insurance policies that best suit their needs • Action-oriented and adaptive, demonstrated great customer-orientation by re-assessing the policy needs of existing clients after life-changing events.