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Work Background
Uptech | Uninterruptible Power TechnologyMarketing Manager
Jun. 2019Johannesburg, Gauteng, South Africa
MiCreationsSelf Employed
Apr. 2019Johannesburg Area, South AfricaMiCreations | where strategy & creativity meet.
MSC Cruises South AfricaCRM Manager
Aug. 2013 - Mar. 2019Johannesburg Area, South AfricaI manage the local database (CRM) for MSC Cruises SA which consists of prospects, previous passengers and members of our loyalty programme which allows me to track the behaviour of each individual, and to apply effective profiling and segmentation when defining each campaign. I conceptualise; create, write, disseminate and analyse each campaign from which I can monitor the overall impact on our sales and revenue. I possess excellent communication skills and I have a thorough understanding of how IT and online CMS and CRM systems work. MSC Cruises’ loyalty programme has required me to be involved from a strategic perspective specifically with the launch of the new programme called MSC Voyagers Club.
Digital PlanetBusiness Unit Manager: Online Incentives
May. 2012 - Jul. 2013Johannesburg
Digital PlanetAccount Manager: Online Incentives
May. 2010 - Apr. 2012Johannesburg Area, South Africa
Rewards CoCommunications Coordinator
Mar. 2009 - Jan. 2010
TEC AgencyAccount Executive / Traffic Manager / Graphic Designer
Jan. 2005 - Dec. 2007Johannesburg
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