PATC - Professional Accountants & Tax ConsultantsCustomer Relations and Marketing Manager
Apr. 2017Durban Area, South AfricaAs a Customer Relations Manager, I am at the forefront of fostering relationships between the company and its customers. My role is pivotal in ensuring seamless communication, addressing customer concerns, and enhancing overall satisfaction. This multifaceted position encompasses oversight of marketing, public relations, and human resources, ensuring a cohesive strategy that aligns with the company’s goals and values. Key Responsibilities (not limited to): *Marketing Strategy and Execution:
-Develop and implement comprehensive marketing strategies to boost brand awareness and drive customer engagement.
-Collaborate with the marketing team to create compelling campaigns across various channels, including social media, email marketing, and content marketing.
-Analyse market trends and customer insights to refine marketing tactics and achieve business objectives. *Public and Customer Relations:
-Serve as the primary point of contact for customer inquiries, ensuring timely and satisfactory resolution of issues.
-Build and maintain strong relationships with customers, partners, and stakeholders to enhance loyalty and retention.
-Manage public relations efforts, including press releases, media outreach, and community engagement activities to uphold a positive company image. *Human Resources Management:
-Oversee the recruitment, training, and development of personnel to ensure a skilled and motivated workforce.
-Foster a positive and inclusive workplace culture that encourages collaboration and professional growth.
-Implement HR policies and procedures that align with company goals and comply with legal requirements.