Reynaldo Tolentino

Creative Director/Art Director/ Designer

🏐 SportsCall Center🐦 DesignCommunication Designer

I'm Reynaldo Tolentino, a distinguished Creative Director, Art Director, and Designer with an impressive career spanning several years in the creative industry. I have been known for instituting innovative approach and I have the ability to transform abstract ideas into powerful and effective visual narratives. Having worked with a diverse range of clients, managing and directing creative projects from conception to completion. In addition to my creative roles, I am also recognized for my strong leadership skills, having successfully led teams of designers and artists to produce high-caliber work. Proof of this - in my years of stay in Publicis Groupe, I spearheaded a successful corporate campaign that generated volume of sales for Nestlé Wellness team via Nestlé Wellness Nutrition Facts after an equally successful celebration of 100 years of Nestlé in the Philippines. I led an award-winning CSR TV commercial for Bear Brand Sterilized Milk "Tibay" (strength) that highlights Filipino's strength in drawing out the "Bayanihan" spirit in times of calamity. My work extended to the revolutionary bottle packaging design of B'lue flavored water that has become a part of millennials night time activity during my stay in Hakuhodo Bci. With a keen eye for detail and a profound understanding of visual aesthetics, consistently delivering compelling and memorable visual and meaningful content.

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