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Network Power<100 people
Roles
🔥100%
Startup Founder
💸100%
Marketing
✔️100%
IT
Geos
🇬🇧100%
United Kingdom
Work Background
Head of Marketing
ACF Equity ResearchHead of Marketing
Jan. 2023• Develop and execute marketing strategies aligned with the company brand, goals and market trends. • Lead a high-performing marketing team. • Analyse campaign ROI for data-driven decisions. • Develop Email Marketing Campaign - I created a strategy and structure for campaigns to increase subscriber list and ultimately increase revenues. Developed a successful email template resulting in a 41% Open rate and a 22% Click-through Rate (CTR).
Senior Leadership Team
ACF Equity ResearchSenior Leadership Team
Jan. 2020• Spearhead critical business decisions that identify and capitalise on new market opportunities. • Enhance communication channels within the organisation, promoting transparency and aligning team efforts with the company’s strategic goals. • Identify and mitigate potential risks, ensuring the stability and sustainability of business operations, which supported ongoing business development. • Business Strategy - implement processes to scale the business.
Staff Analyst / Editor
ACF Equity ResearchStaff Analyst / Editor
Jan. 2020• Draft, edit research, other collateral, client notes, thematics, blogs, etc.. • Build, populate and manipulate financial models. • Direct editorial meetings. • Curate publication content. • Evaluate social media performance. • Create Standard Operating Procedures (SOPs). • Publication Process Gantt and Teams Tasks Templates - I created a fool-proof process document that can easily be carried out in my absence.
Assistant Vice President - Credit Risk Management for EMEA
MUFGAssistant Vice President - Credit Risk Management for EMEA
Nov. 2018 - Dec. 2019• Identified sources of credit risk data and designed new business processes to capture the required data. • Monitored the EMEA portfolio and maintained credit exposure for credit risk and market risk instruments through production of monitoring reports (early warning, risk appetite metrics, counterparty credit risk, leverage finance, industry and country concentration). • Liaised with appropriate business, credit and risk functions, to understand and analyse the bank’s exposure in specific regions, asset classes and/or business activities. • Supported the maintenance of credit risk data in the Risk System.
Consultant
Private SectorConsultant
Mar. 2017 - Oct. 2018London, Greater London, United Kingdom• Financial Analysis • Data Analysis and Management • Business Management • Credit Control • Financial Operations • Office Management • Finance Coordinator • Payroll Coordinator
Investment Analyst - CSODR (Special Operations)
IFC - International Finance CorporationInvestment Analyst - CSODR (Special Operations)
Sep. 2014 - Mar. 2017• Negotiated and monitored portfolio investments comprised of distressed assets (manufacturing and infrastructure totaling over $230m in EMENA, Central and Southeast Asia). • Established workout and recovery strategies, including rescheduling and restructuring of loans, bankruptcy and/or foreclosure procedures, sales of assets and M&A. • Monitored insurance policies and Environment and Social (E&S) requirements. • Created financial models, analysed historical and projected financial statements, as well as equity valuations. Conducted industry and market research. Calculated credit risk and loan loss reserves.
Consultant - World Bank Institute (WBI) – Governance Practice
The World BankConsultant - World Bank Institute (WBI) – Governance Practice
Mar. 2014 - Jun. 2014• Led two concurrent engagements to develop and disseminate BOOST platforms (a database used to analyze public expenditures and improve fiscal transparency). • Coordinated with country government authorities in MENA and francophone countries to gather and facilitate access to budget data to assess efficiency of public spending in sectors such as health and education; promote effective use for improved decision-making; and improve synergy between various ministries. This included a mission to Haiti where we met with various ministries in order to collect consistent and updated data to feed into the BOOST platform.
Consultant - Financial Systems Global Practice
The World BankConsultant - Financial Systems Global Practice
Nov. 2013 - Jun. 2014• Contributed to analytical pieces for two ongoing studies on Islamic Finance: Islamic Finance, Inclusive Growth and Poverty Alleviation; and Risk Management in Islamic Finance. • Prepared a presentation and background note on “International Regulatory Reforms: Implications for Islamic Banks” for a workshop in Kuwait.
Research Analyst
International Monetary FundResearch Analyst
Nov. 2009 - Nov. 2013Macroeconomic and financial analysis: • Bank stress testing for Bahrain and Saudi Arabia – using STATA, to analyze the effects of various macro-variables on levels of NPLs to determine external risk factors and banks’ ability to handle medium-term risk. • Analyzed interconnectedness and spillovers on Kuwaiti banks and insurance companies to determine effects of one entity’s probability of default on others. • Developed a tool for government and corporate sector risk assessment and management to calculate Interest Coverage Ratios (ICRs), Distance to Default (DD) and Probabilities of Default. • Prepared regular analytical summaries on developments of financial markets, sovereign debt, inflation, trade and other economic indicators. • Monitored high frequency data to support surveillance work by accumulating and analyzing national statistics for economic and financial projections; interpreted data through charts, tables and other visual tools. • Participated in 4 country missions: Article IV and Program Review to Afghanistan (Sept. 2013): Debt Sustainability Analysis (DSA), MDGs updates, Doing Business Indicators, Banking and Monetary sector overview. Article IV Mission to Saudi Arabia (May 2013): Fiscal accounts and budgetary developments, banking and corporate sector analyses. Article IV Mission to Bahrain (January 2012): Corporate vulnerabilities, financial sector analysis. Staff visit to Qatar (April 2011) – Verified monetary data. • Managed country macro-framework, sector files, and extensive databases for the GCC countries. Maintained and established links between documentation and quantitative data and country macro framework files (national accounts, balance of payments, fiscal accounts and monetary survey). • Contributed to policy notes, staff reports, Selected Issues Papers (SIPs). Reported accurate data and resolved issues with country teams for the production of the World and Regional Economic Outlook publications and Global Financial Stability Report.
Accounts Associate, Credit/Marketing Department
Abu Dhabi International Bank (NBAD)Accounts Associate, Credit/Marketing Department
Aug. 2009 - Nov. 2009• Conducted the annual review for KBR Holding LLC and Jacobs Engineering: ran complete financial analysis: created detailed balance sheets, income statements and ratios (Citrix Risk Analysis program). Updated renewal requests; inputted and thoroughly analyzed any significant changes in company's financial profile.

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