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Work Background
Compassion International
Influencer Partnerships Manager
Jun. 2022
- Develop and execute digital activation strategies - Identify and recruit digital influencers - Maintain relationships with digital influencers - Use data-driven learnings to create new content
Xtraordinary Athletes
Director of Strategy and Brand Development
Apr. 2020
Tampa, Florida, United States
I lead Brand and Marketing Strategy efforts for Xtraordinary athletes. We operate as a full service marketing agency for current/former professional athletes and several agents. We specialize in enabling athletes to monetize their NIL through content strategy/creation, creating merch/handling fulfillment, and the logistics/operations of hosting camps and private lessons. We help athletes build and leverage their brand to create opportunities on and off the field.
Water Walker Investments
Associate Advisor, Client Advisory Services
Sep. 2019 - Apr. 2021
Tampa/St. Petersburg, Florida Area
Tampa Bay Lightning
Partnership Activation Resident
Sep. 2018 - Jul. 2019
Tampa/St. Petersburg, Florida Area
SCORE International
Assistant Director of Baseball and Educational Operations
May. 2018 - Aug. 2018
Guayacanes, Dominican Republic
• Liaison between Dominican players and family that were interested in hosting them in the United States. • Was contact for local Dominican schools as we worked with school admission and tutoring. • Assisted in obtaining Cèdulas and actas de nacimientos from local government offices. • Taught basic English and Mathematics classis • Assisted in day-to-day baseball operations.
Topgolf
Platinum Sales Host - Team Lead
Oct. 2017 - May. 2018
Birmingham, Alabama Area
• Coordinated a first class experience for TopGolf Platinum members and potential new members. • Trained and managed a support staff of five Platinum Hosts.Generated $100k+ in revenue • Prospect new leads and generate new member sales • Generated over $100,000 in membership sales within two months.
adidas
Sales - Volume Channel Intern
Jun. 2017 - Aug. 2017
Portland, Oregon Area
•Researched and developed business plan for possible club channel expansion and presented recommendations to senior level management. •Was account facing and handled all of the Costco Top of Line Factory Sample distribution. •Developed and presented sell-in meeting catalogs and consumer profiles for Costco, Ross, Burlington Coat Factory, and the TJX companies. •Was account facing and handled all of the Costco Top of Line Factory Sample distribution. •Worked collaboratively with four other interns to develop a consumer analysis and Key City activation plan. Our plan was deemed the winners and we were flown to LA to help consult on the activation of the plan.
Samford University
Resident Assistant
May. 2015 - May. 2018
Homewood, AL
Manage a hall of 24 residents. Plan, market, and operate monthly hall activities, as well as monthly hall meetings. Complete administrative work in a timely and prompt manner.
Samford University
Student Director - Athletics Development
Aug. 2014 - May. 2018
Homewood, Alabama
• Promoted from Student Assistant to Peer Manager. • Led a team of 10 students as we worked to serve the donors of Samford University through hospitality, as well as having the privilege to plan and operate other Fall 2015 – May 2018 development department fundraising events. • I had the opportunity to be a part of improving game day hospitality attendance numbers by over 200%, across both football and basketball. • While working alongside senior athletic department staff to revamp the annual Samford Classic Charity Golf Tournament, we saw a 1,200% increase in revenue from the 2014 tournament to the 2015 tournament.
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Personal Pitch
Brand & Marketing Strategy
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