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Work Background
Banka Poštanska štedionica a.d.Independent Expert Associate for Public Relations
Jul. 2021 - Jun. 2022Belgrade, Serbia
mts BankaMarketing Manager
Oct. 2017 - Jul. 2021Serbia• Definition of marketing strategy, setting the outline of marketing processes • Craft individual but unified marketing approach within Design, Branding, Communications • Presenting new brand on the market in clear, positive, solution-oriented manner with consistent message and visual appearance • Ensuring that high quality offer/service stays effective, efficient and constant regardless of the communication channel • Monitoring, Reporting, Evaluating results, trends, opportunities, threats, competition
• Optimizing effectiveness of marketing tactics and aligning them with overall business goals
• Participating in development of new products and services
• Identify opportunities to reach new market segments and expand market share • Event Management
• Budget Management • Team Management
• Collaborating with Top Management and presenting / reporting results
Carnival Cruise Line EntertainmentGuest Services Coordinator
Sep. 2015 - Aug. 2016Miami/Fort Lauderdale Area• Meeting the requirements from large groups through managing, organizing and coordinating their events onboard • Acting as a VIP Tour Guide for group leader or travel agent concerning potential future group arrivals with presenting history and information about the cruise ship, production facilities, including specific information about attractions, venues, stories, ventures, etc
• Liaise between the group leader or travel agent, the land-based personnel and the different departments on board to make sure that guest’s requirements meet their expectations
• Resolving sensitive tasks / guest situations on an individual basis through phone calls, letters, or personal interactions
• Making reports about performed activities and distribute accordingly
• Understanding and actively participating in environmental, health & safety responsibilities by following established policies, procedures, training and team member involvement activities
UniCredit Bank SerbiaMarketing Associate
Oct. 2008 - Oct. 2017Belgrade• Preserving brand standards within all marketing activities
• Preserving brand integrity by monitoring the consistency and quality of marketing content
• Identifying value propositions and key messages for all marketing campaigns
• Supervising execution, monitoring and measurement of marketing campaigns and their success. Ensure campaign implementation follows guidelines
• Coordinating internal business divisions, agency partners and local vendors to guarantee on time, cost effective delivery of all marketing materials
• Creating loyalty programs for customers including delivering tailor made solutions based upon collaboration between company and external partners • Organizing internal and external events
• Cultivating effective partnerships between marketing, sales and customer support departments • Communicating marketing team’s plans and accomplishments to align with senior management objectives
• Organizing and planning marketing budget
EuroJet Travel CompanyMarketing and Promotion Manager
Jan. 2007 - Jan. 2008Serbia, Belgrade• Organizing and coordinating marketing activities in order to promote products and services • Analyzing business developments and monitoring marketing trends • Crafting and conducting promotional activities and organizing attendance at trade shows
• Analyzing third-party data and new growth opportunities
• Collaborating with developers, advertisers and production managers to launch products and services
• Creating artwork and graphics for effective merchandising • Communicating marketing plans and accomplishments to verify alignment with senior management objectives
• Travelling nationally and internationally to conduct B2B meetings with partners and deliver clear company messages
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