Tomas Riauka

Senior Client Partner @Aleph

Sales ManagerGrowth HackerDigital Ads Manager💸 Marketing✔️ ITBusiness OwnerMarketing Analytics Manager👍 Sales & BizDevCustomer Success ManagerData AnalystAccount Manager

Dynamic Professional with Diverse Expertise in Account Management, Digital Advertising, and Data Analytics With a robust background in account management, digital marketing, and data analytics, I bring a versatile skill set to any team. My deep knowledge of multiple advertising channels enables me to craft and execute integrated marketing strategies that drive results. Additionally, my technical proficiency allows me to seamlessly understand, implement, and troubleshoot various data analytics solutions, ensuring smooth operational workflows and optimized performance. I thrive in dynamic environments where I can leverage my multifaceted experience to deliver comprehensive solutions, bridge communication between technical and non-technical stakeholders, and contribute to the success of innovative projects.

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Work Background

Aleph Group, IncSenior Client Partner

Nov. 2023Vilnius, Vilniaus, Lithuania- Media mix strategy - Account optimization for Meta, Pinterest, Amazon DSP - Creative strategy and direction - Measurement and setting up alternatives for last click

HttpoolSenior Meta Client partner

Jan. 2023 - Sep. 2023Vilnius, Vilniaus, LithuaniaHTTPool represents Meta Ads business in Baltics. We provide consultation services on scaling and evolving businesses through digital marketing and Facebook advertising tools. As a senior client partner, I am responsible for growing my client porfolio, providing strategic advice. - Growing client porfolio through consultative selling; - Representing the company in the marketing media; - Consulting regarding media mix and channel usage; - Assistance on technical topics related to tracking and attribution; - Creative advice and education. - Guidance on measurement tools and methodologies

httpoolMeta Client Partner

Feb. 2022 - Mar. 2023Vilnius, Vilniaus, LithuaniaHTTPool represents Facebook Ads business in Baltics. We provide consultation services on scaling and evolving businesses through digital marketing and Facebook advertising tools. As a client partner, I am responsible for growing my client porfolio, providing strategic advice. - Growing client porfolio through consultative selling; - Representing the company in the marketing media; - Consulting regarding media mix and channel usage; - Assistance on technical topics related to tracking and attribution; - Creative advice and education.

httpoolMeta ASP MarSci Lead, CEE

Jan. 2022 - Sep. 2022VilniusDriving measurement and Marketing Science initiatives in the region; Educating colleagues, helping arrange pitch narrative; Reporting to regional Meta team.

HttpoolMeta Client Solutions Manager

Nov. 2020 - Mar. 2022Vilnius, Vilniaus, LithuaniaHTTPool represents Facebook Ads business in Baltics. We provide consultation services on scaling and evolving businesses through digital marketing and Facebook advertising tools. - Growing client porfolio through consultative selling; - Representing the company in the marketing media; - Consulting regarding media mix and channel usage; - Assistance on technical topics related to tracking and attribution; - Creative advice and education.

AdformSales Manager, Baltics

Jul. 2019 - Oct. 2020Vilnius- Responsible for developing Adform business in the region. - Projects include high-level presentations to marketing teams and business owners, as well as technical assistance for agencies, publishers and digital teams. - Educating market players on industry initiatives and technology landscape. - Representing Adform in industry events and press. - Mediating between inventory sellers, digital agencies and their clients and suggesting common solutions.

AdformAccount Manager

Apr. 2017 - Jun. 2019Vilnius- Responsible for existing clients in designated geos. - Providing assistance to clients on technical, strategical and operational levels. - Mediating between teams on client side to achieve common business goals. - Key markets - Nordics, CEE, Southern Europe. - Client portfolio included - Agencies, Publishers, Direct advertisers.

AdformDMP/Publisher support specialist

Feb. 2016 - Mar. 2017Vilnius-Support of global publishers in daily operational and business-related tasks; -Troubleshooting of ad script implementation; -Providing advice to clients on best usage of tools available; -Support of data providers who monetize user data of their websites; -Coordinating technical integration processes; -Assistance in yield optimization and optimizing revenue;

AdformAd campaign coordinator

Aug. 2014 - Jan. 2016Vilnius, Lithuania-Coordinating and implementing multiple Internet advertising campaigns by using Adform platform; -Generating, suggesting and implementing technical solutions on various client cases; -Troubleshooting different clients' issues based on specific market specifics; -Providing remote trainings to media agencies and publishers; -Working on solutions with provided material using Adform platform; -RTB campaign support and optimization;

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