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Work Background
Aleph Group, IncSenior Client Partner
Nov. 2023Vilnius, Vilniaus, Lithuania- Media mix strategy
- Account optimization for Meta, Pinterest, Amazon DSP
- Creative strategy and direction
- Measurement and setting up alternatives for last click
HttpoolSenior Meta Client partner
Jan. 2023 - Sep. 2023Vilnius, Vilniaus, LithuaniaHTTPool represents Meta Ads business in Baltics. We provide consultation services on scaling and evolving businesses through digital marketing and Facebook advertising tools. As a senior client partner, I am responsible for growing my client porfolio, providing strategic advice.
- Growing client porfolio through consultative selling; - Representing the company in the marketing media; - Consulting regarding media mix and channel usage; - Assistance on technical topics related to tracking and attribution; - Creative advice and education.
- Guidance on measurement tools and methodologies
httpoolMeta Client Partner
Feb. 2022 - Mar. 2023Vilnius, Vilniaus, LithuaniaHTTPool represents Facebook Ads business in Baltics. We provide consultation services on scaling and evolving businesses through digital marketing and Facebook advertising tools. As a client partner, I am responsible for growing my client porfolio, providing strategic advice.
- Growing client porfolio through consultative selling; - Representing the company in the marketing media; - Consulting regarding media mix and channel usage; - Assistance on technical topics related to tracking and attribution; - Creative advice and education.
httpoolMeta ASP MarSci Lead, CEE
Jan. 2022 - Sep. 2022VilniusDriving measurement and Marketing Science initiatives in the region;
Educating colleagues, helping arrange pitch narrative;
Reporting to regional Meta team.
HttpoolMeta Client Solutions Manager
Nov. 2020 - Mar. 2022Vilnius, Vilniaus, LithuaniaHTTPool represents Facebook Ads business in Baltics. We provide consultation services on scaling and evolving businesses through digital marketing and Facebook advertising tools. - Growing client porfolio through consultative selling; - Representing the company in the marketing media; - Consulting regarding media mix and channel usage; - Assistance on technical topics related to tracking and attribution; - Creative advice and education.
AdformSales Manager, Baltics
Jul. 2019 - Oct. 2020Vilnius- Responsible for developing Adform business in the region. - Projects include high-level presentations to marketing teams and business owners, as well as technical assistance for agencies, publishers and digital teams. - Educating market players on industry initiatives and technology landscape.
- Representing Adform in industry events and press.
- Mediating between inventory sellers, digital agencies and their clients and suggesting common solutions.
AdformAccount Manager
Apr. 2017 - Jun. 2019Vilnius- Responsible for existing clients in designated geos.
- Providing assistance to clients on technical, strategical and operational levels.
- Mediating between teams on client side to achieve common business goals. - Key markets - Nordics, CEE, Southern Europe.
- Client portfolio included - Agencies, Publishers, Direct advertisers.
AdformDMP/Publisher support specialist
Feb. 2016 - Mar. 2017Vilnius-Support of global publishers in daily operational and business-related tasks;
-Troubleshooting of ad script implementation; -Providing advice to clients on best usage of tools available;
-Support of data providers who monetize user data of their websites;
-Coordinating technical integration processes;
-Assistance in yield optimization and optimizing revenue;
AdformAd campaign coordinator
Aug. 2014 - Jan. 2016Vilnius, Lithuania-Coordinating and implementing multiple Internet advertising campaigns by using Adform platform;
-Generating, suggesting and implementing technical solutions on various client cases;
-Troubleshooting different clients' issues based on specific market specifics;
-Providing remote trainings to media agencies and publishers; -Working on solutions with provided material using Adform platform;
-RTB campaign support and optimization;
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