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Work Background
VINS Marketing and Outreach Coordinator
Jul. 2024Northampton, Massachusetts, United States• Developed and implemented creative content strategies to boost community engagement on digital platforms.
• Reviewed and polished content to ensure accuracy and alignment with organizational goals.
• Collaborated with team members to design innovative outreach campaigns and strengthen community relationships.
Granby Community Access & MediaMedia Manager/ Content manager
Nov. 2023In my role as Media Manager at Granby Community Access & Media, I led social media efforts to promote community events and programs. • Developed and edited high-quality video and photo content to showcase local initiatives.
• Analyzed engagement metrics to refine strategies and increase audience interaction.
Archipelago Strategies Group, (ASG)Creative service manager
May. 2022 - Jun. 2023Massachusetts, United StatesManaged projects in 8 different languages, ensuring effective communication to diverse audiences. • Negotiated contracts with vendors to ensure optimal value for the company.
• Developed and implemented project management processes to enhance efficiency.
Trinity SolarField marketing
Oct. 2021 - May. 2022Holyoke, Massachusetts, United States• Consulted with potential customers on residential solar energy systems, building trust and educating them on the benefits of solar energy.
• Scheduled and conducted free informational sessions for prospective clients, delivering valuable product knowledge and addressing their needs.
• Focused on creating a positive customer experience while supporting Trinity Solar's mission to promote sustainable energy solutions.
JIRAFAPRO LLCMarketing Project Manager
Jun. 2013 - Oct. 2021EcuadorDirected advertising campaigns across digital, print, and broadcast platforms for high-profile clients, ensuring project goals were met on time and within budget.
Produced over 360 multimedia episodes celebrating cultural diversity, aligning content with client branding.
Managed cross-functional teams, coordinating creatives, media buyers, and stakeholders to achieve exceptional results.
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