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Work Background
Key Account Market Development Manager
Florin AGKey Account Market Development Manager
Jan. 2021Basel, SwitzerlandResponsible for developing of international sales strategies for Swiss-manufactured vegetable oils and fat blends, catering to customers in food (packed, delicacy sauces, baked goods, etc.) and technical (high-end cosmetics, flavors, lubricants, candles, etc.) industries.
Business Development Consultant
Independent ConsultantBusiness Development Consultant
Oct. 2018 - Dec. 2019Lausanne Area, Switzerland• Consulted for various companies and academics by leveraging the previous experience and professional knowledge, while leaning on previous B2B experience to provide market analysis, business guidance, and help create strategic plans.
Consultant - Project Management and Business Development
InnoPark Suisse SAConsultant - Project Management and Business Development
Nov. 2017 - Apr. 2018Yverdon-les-Bains, Canton of Vaud, Switzerland• Consulted for startups by leveraging previous B2B experience and professional knowledge to give market guidance and create strategic approaches • Advised on best practices related to customer relationship development, onboarding and customer engagement throughout various formation steps for successful value-based growth
Regional Sales Manager / Segment Leader
OlenexRegional Sales Manager / Segment Leader
Nov. 2012 - Jul. 2016Rolle, Switzerland• Led sales, business development, and marketing of products into regional market segments, increasing sales by 7.5% year-on-year to ~97€ million. • Focused on the development of a business model that was profitable, taking advantage of economies of scale, client distance, and product flexibility. • Developed a database and grew the technical application segment, develop a customer base for raw material sales into EU candle application, ink and paint industry, lubricants, biochemicals • Ensured relationship excellence, customer value growth, and development through cross-functional stakeholder engagement for various new and existing B2B accounts • Developed a detailed market database that streamlined processes around client onboarding, sales, and post-sales activities which is still in use today • Grew the technical application segment, developed a customer base for raw material sales into EU candle application, ink and paint industry, lubricants, and biochemicals with a strong focus on the development of a profitable business model. • Developed and maintained a customer centric-roadmap, assuring consistent growth opportunities based on customers’ needs, key market and product trends, market driver analysis, sustainability guideline requirements, and feasibility of regional integration. • Assessed feasibility of various EU market projects for renewables in technical applications for optimal product integration opportunities in line with P&L guidelines. • Developed corporate Trainee Program Manual for the human resources division, enabling new candidates to develop by teaching the fundamentals of business and improving business integration.
Regional Sales Manager
Archer Daniels Midland SARLRegional Sales Manager
Jun. 2008 - Jul. 2016Rolle, Switzerland• Developed and led sales and regional marketing strategy increasing sales by 6.7% year-over-year to ~82€ million. • Grew business profitably during the 2008 global economic downturn, added clients to customer portfolio, and maintained revenue. • Developed and grew corporate presence in CIS countries by disrupting the market to grow customer portfolio, and position ourselves as the next best supplier. • Managed various product launches in Russia and CIS countries through financial risk and credit exposure assessment projects and internal product flow optimization between various ADM plants • Coordinated between, sales, marketing, technical, logistics, customs, accounting, and legal; Interfaced with a legal team and local CIS regional authorities, such as customs and regulatory agencies. • Headed a new EU product processing project for the corporate assets in Hamburg. • Managed international B2B companies by implementing full scope transformation initiatives in all aspects of sales, marketing with a goal to maximize volumes and margins.
Sales Manager
ADMSales Manager
Jan. 2006 - May. 2008Hamburg Area, Germany• Managed B2B sales for the major UK and Irish food accounts, including a sales and marketing strategy for expansion into Russia and CIS states. • Assessed and evaluated EU sales of vegetable oils by analyzing daily market assessment reports and interpretation of raw material, currency, and futures markets.
Freight Broker & Logistics Manager
ACTI GmbH Freight Broker & Logistics Manager
Apr. 2002 - Dec. 2005Hamburg Area, Germany• Responsible for the dry cargo chartering of vessels for inter European and North African routes. • Liaised between vessel owners, agents, optimizing product flows between various ADM locations.
Ocean Freight Logistics Coordinator
Archer Daniels Midland CompanyOcean Freight Logistics Coordinator
Aug. 1998 - Apr. 2002Decatur, Illinois Area• Coordinated the dry cargo shipments from/to the Americas and Caribbean. • Acted as a liaison between owners, brokers, agents to maximize performance efficiencies.
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