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Work Background
Ricardo AGSenior Frequency & Retention Manager
Jan. 2021Zug, SwitzerlandLeading projects aimed at increasing user frequency and loyalty as well as leading CRM.
• Ideated and lead design and implementation of discount campaign tool enabling scalable seller discounts.
• Implemented seller discount strategies leading to increased seller performance (300k+ additional posted articles and 500k+ net revenue contribution generated in first year).
• Produced the business case and lead the design of a strategy for the long-term implementation of a comprehensive loyalty approach for all Ricardo users.
• Lead Ricardo’s CRM Team.
Ricardo AGSenior Manager Sales Operations
May. 2020 - Jan. 2021Zug, SwitzerlandLeading sales operations, optimizing processes and expanding the scope of Ricardo’s vendor acquisition.
• Introduced new lead generation process allowing sales to focus on deals, reducing prospecting efforts.
• Continuously optimizing outsourced process for outbound sales leading to higher ROI.
• Lead inventory sourcing automation project, focused at continuous demand driven optimization of Ricardo’s offering.
ricardo.chSales Engineer
Oct. 2018 - May. 2020Zug, SwitzerlandSetting up and leading seller acquisition efforts for Ricardo, leading Swiss online marketplace. • Developed and introduced new sales processes for vendor acquisition.
• Launched new outsourced process for outbound sales adding/reactivating 5000+ small sellers to the platform, that contributed over CHF 8.6Mn additional GMV.
• Set up a direct sales team aimed at the acquisition of large sellers / key accounts.
UberCommunity Operations Manager
Nov. 2016 - Nov. 2017Milan Area, ItalyResponsible for setting up and managing UberEATS customer support operations in Italy, Austria, Poland and Russia; directed four operations coordinators and teams totaling 40-60 customer service representatives across the region.
• Designed and implemented new support structure for the post launch phase reducing support cost by 40%.
• Hired, coached and lead internal teams and found the best fitting external BPOs.
• Drove analyses and initiatives to allow the Italian operations team to cut local defect rate in half.
InfosysStrategic Global Sourcing Intern
Jun. 2015 - Aug. 2015Bengaluru Area, IndiaLed project aimed at significantly increasing the win ratio of $50M+ contracts.
• Evaluated all aspects and processes of the customer acquisition pipeline.
• Proposed articulated strategy to increase the global win ratio by 30% and reduce operational costs of Strategic Global Sourcing by 20% that was approved by senior leadership.
• Supported the set up of implementation teams.
CNHTreasury Supervisor - CNH Industrial Capital
Nov. 2012 - Jun. 2014Turin Area, ItalyResponsible for risk management strategies covering interest rate and foreign exchange exposures of CNH Industrial Capital in Europe.
• Developed hedging strategies leading to minimal risk exposure for € 2.5B portfolio of CNHi legal entities.
• Analyzed Iveco Finanziaria’s € 250M portfolio identifying relevant credit lines facilitating the implementation of a new factoring agreement with the largest Italian financial institution.
CNH IndustrialChange Management Senior Specialist
Jan. 2010 - Oct. 2012Turin Area, ItalyLead team of 3 analysts to successful implementation of SAP solutions for Danish, German, Austrian and UK legal entities providing cross brand system integration and full Sarbanes-Oxley compliance
• Developed and introduced new change management processes optimizing system transition.
• Planned and executed dealer training for major share of 1000+ European dealer network.
• Ensured change management team continuity by hiring and coaching new resources.
CNH IndustrialChange Management Specialist
May. 2008 - Dec. 2009Greater Chicago AreaSupported North American company wide SAP implementation.
• Delivered training to the 1500+ North American dealer network that ensured smooth system transition and more efficient network management.
• Managed development of on-line end-user help tool significantly reducing the burden of initial post go-live support.
Globelink NVOCC Phils., Inc.Intern in Global Sea Freight Services
Jul. 2007 - Oct. 2007Melbourne, AustraliaProvided support for management of inbound sea freight flows ensuring optimal use of resources and reducing shipment costs.
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