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Work Background
Founding Team, GTM & Operations
KindleeFounding Team, GTM & Operations
Jun. 2024Diving deep into the AI startup world with Kindlee. We're on a mission to make AI more inclusive and profitable for high-risk industries such as HR, lending and insurance. Roll-up-your-sleeves Jane-of-all-trades focused on go-to-market strategy and execution and operations
Head of Marketing
TeyaHead of Marketing
Feb. 2024 - May. 2024London, England, United Kingdom
Head of Marketing Strategy, Planning and Operations
DojoHead of Marketing Strategy, Planning and Operations
Aug. 2023 - Feb. 2024London, England, United KingdomPeople leader reporting to the CMO as part of the Marketing Senior Leadership team Working with Dojo business, commercial & product strategy and marketing leadership teams to create marketing plans and metrics based on overall Dojo business goals Operational accountability and delivery of multi-channel marketing strategies Management and coordination of marketing processes, tooling and teaming to help Dojo marketing scale
Head of Enterprise & Mid-market Strategy
DojoHead of Enterprise & Mid-market Strategy
May. 2022 - Aug. 2023London, England, United KingdomSet the company’s strategic vision to actively target and grow Enterprise and Mid-market customers Define Mid-market and Enterprise commercial and go-to-market strategy Owner and stakeholder of the Mid-market and Enterprise product roadmap, working with Product teams to identify and prioritise solutions that increase merchants’ revenue and operational efficiencies
Associate Director, Alliances
BirlasoftAssociate Director, Alliances
Oct. 2021 - Apr. 2022London, England, United KingdomEstablished European partnerships with ERP leaders (SAP, Oracle & Infor)
Global Head of Marketing Enablement
VTEXGlobal Head of Marketing Enablement
Mar. 2020 - Aug. 2021London, England, United KingdomWorking with VTEX's country marketing teams and leading a team of brand, content and web professionals based in Rio de Janeiro and London.
Global Director, Sales Enablement
VTEXGlobal Director, Sales Enablement
May. 2019 - Mar. 2020London, United Kingdom
Senior Partner Manager, Global Partnerships
WorldpaySenior Partner Manager, Global Partnerships
Jul. 2015 - May. 2019London, United KingdomBased out of Worldpay's London headquarters, my role is to cultivate commercial relationships with market-leading platforms and system integrators across a multitude of verticals globally. This involves strategic business development, relationship management, project management, operational and technical competence of the entire eCommerce system, including retail shopping carts, CMS, ERP, fulfillment and logistics platforms and subscription, vaulting and tokenization engines. I work with our partners' senior management, C level business leaders and marketing teams to promote the Worldpay message and influence them into seeing the value of a joined up proposition.
Business Development Manager, Digital Content (APAC)
WorldpayBusiness Development Manager, Digital Content (APAC)
Feb. 2013 - Jun. 2015SingaporeIdentified, engaged and boarded Tier 1 SaaS, gaming and digital content merchants in Asia and worked with C-levels to formulate strategies and execute solutions for their global eCommerce businesses, with each merchant seeing USD 10-100M online card turnover annually Received continuous training across all payment products: worldwide acquiring and compliance, gateway/API integration, fraud and risk management and treasury/FX services, with particular knowledge on card & non-card payment methods Completed the Mercuri Consultative Selling and Negotiations Modules 1, 2 and 3 in 2013-14
Business Development Manager
Swissclear Global Pte LtdBusiness Development Manager
Jun. 2012 - Feb. 2013SingaporeSwissclear Global, a Singapore-based company which provides services such as airtime remittances, bill payments and other financial services which empower migrants and overseas workers to stay connected to their home countries and manage their finances, connects cash economies to the digital world through a simple commercial and technical touch point, ensuring that borders do not become boundaries. • Joined start-up team specializing in prepaid services in June 2012 • Conceptualize and execute commercial agreements with potential partners and affiliates globally • Expand distribution channels by closing deals with retail networks in prime markets such as Singapore, US, Europe and the Middle East • Identify new business opportunities in new markets, expansion of product lines such as prepaid entertainment cards for ethnic content
Regional Sales and Business Development Manager (APAC), Advertising
NAVTEQ Media SolutionsRegional Sales and Business Development Manager (APAC), Advertising
Dec. 2009 - Mar. 2012SingaporeTransitioned from Nokia Interactive Advertising to Navteq Media Solutions in December 2009 Acquire new business and develop mobile advertising and new media strategies for FMCGs and other consumer and lifestyle brands Manage existing campaigns for content advertising on the Nokia Media Network New ad unit business development and building operator network relationships across Southeast Asian, A/NZ, Indian and Middle Eastern regions Assist in product development and monetization of Nokia's Services, particularly in location-based advertising (Ovi Maps)
Regional Sales Manager (SEAP), Nokia Interactive Advertising
NokiaRegional Sales Manager (SEAP), Nokia Interactive Advertising
Nov. 2008 - Nov. 2009SingaporeMobile Advertising and Solutions division tasked to monetize Nokia's Services and Media Network Personally brought in over EUR 750K of advertising revenue in 2009, contributing to the region exceeding its target over 120%
Writer, Photographer and Publicist
FreelanceWriter, Photographer and Publicist
Jan. 2003 - Nov. 2008Freelance Publicist for independent musical artists in the Philippines from 2004 to 2006. Helped clients achieve Top 10 album and digital sales through media exposure and features. Freelance Writer and Photographer for various newspapers and magazines in the Philippines. Traveled across the Asia Pacific region to cover music events and interview internationally-renowned artists Staff Writer and Photographer for Toronto city blog, blogTO specializing in Arts, Music, Fashion and Events coverage

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Seeking fractional roles specialising in Go-to-market strategy and execution
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