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Network Power<100 people
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Design
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Work Background
goop.comGraphic Designer
Sep. 2022 - Sep. 2024Los Angeles, California, United States- Conceptualized and executed cohesive marketing campaigns across digital, print, and social channels, aligning with Goop’s brand identity and audience preferences.
- Directed creative storytelling for seasonal product launches, collaborating with cross-functional teams to ensure alignment with business objectives.
- Designed beautiful digital assets that supported the strategic goals of the goop brand and tied together the goop experience across the teams of editorial, email, web, and PR.
- Collaborated with external photographers and stylists to produce high-impact visuals for product and lifestyle campaigns.
The FascinationSenior Graphic Designer
Sep. 2021 - Sep. 2022Remote- Manage all social channels for The Fascination.
- Strategize and plan digital campaigns to build community online.
- Conceptualize, layout and execute campaigns for in-house projects and external brand collaborations.
- Conceptualize and design online social advertising campaigns for a variety of brand partners including Caraway, Sunday Citizen, CUTS, Ridge Wallet, Esker Beauty, Beam + more.
The FascinationGraphic Designer
May. 2021 - Sep. 2021- Conceptualize, layout and design campaigns for marketing initiatives- including email, social, and web banners.
- Assist UI/UX Designer in website design.
- Edit all website imagery.
The Social FleurDesigner
Mar. 2021 - May. 2021Los Angeles, California, United States- Design social media templates for influencers, online personalities, and brands to use.
- Conceptualize + design specific templates based upon clients goal for growth in their specific niche.
Kopari BeautyCreative Intern
Oct. 2020 - Mar. 2021San Diego, California, United StatesWorked in-house on a variety of design projects with a focus on sales and marketing materials, print and digital ads, event assets, packaging, and merchandise. Create highly-effective and beautiful designs in web and interactive, print, mixed media, packaging, photography, and typography.
Victory Creative IncWeb Design Intern
Jul. 2020 - Dec. 2020-Create the design and layout of website content or web pages.
-Use Wordpress to create blogposts and edit product pages for various clients.
-Completion of specific projects assigned by Victory Creative ensuring consistency with Victory Creative company strategy, commitments, and goals.
RETREAT MagazineGraphic Design Intern
Jul. 2019 - May. 2020Greater Los Angeles Area-Assist in designing layouts for different editorials showcased in RETREAT Magazine
-Assist in the design and development of layouts for marketing materials, using appealing graphics that are well organized - Responsible to incorporate current design trends into each unique layout to produce an up-to-date style for custom ads - Utilize strong written skills and bring effective visual ideas from concept through to completion
VAN DE VORTGraphic Design Marketing Intern
Jun. 2019 - Sep. 2019Greater San Diego AreaHelped create content consistent with brand imaging for an account with over 100k followers.
Managed, curated, organized and scheduled Instagram content for VDV the label.
Photographed and curated content for Shop Van De Vort's social media platforms.
Presented social content for weekly approval.
Assist with designing graphics for email blasts.
Design flyers for Van De Vort events.
Researched potential influencer collaborations and communicated with them directly on behalf of VAN DE VORT.
Alpha Chi Omega Fraternity, Inc.Vice President of Public Relations and Marketing
Jan. 2018 - Dec. 2018Greater San Diego Area- Creating content for all sources of social media platforms to promote Alpha Chi Omega's brand.
-Managed, curated, scheduled, and organized Instagram content for axo sdsu. (13k).
-Maintain Alpha Chi Omega's brand standards and ensure compliance across all marketing and communications channels
- Work and strategize in a group of 13 leaders to upkeep the standards of the organization of Alpha Chi Omega.
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