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Work Background
Founder and CEO, Sr. Consultant
Novida Consulting D.O.O. MontenegroFounder and CEO, Sr. Consultant
Jun. 2018 - May. 2024PodgoricaNovida Consulting D.O.O. has been established with the same objective and capabilities as Novida Stratejik Yönetim Hizmetleri in Türkiye, aims to expand its presence and expertise to international markets.
Founder and CEO
Novida Global Publishing & ConsultingFounder and CEO
Apr. 2011United StatesNovida Global Publishing and Consulting illuminates pathways to growth by providing inspiration and insight, and empowering people and businesses.
Founder and CEO, Sr. Consultant
Novida GlobalFounder and CEO, Sr. Consultant
Apr. 2011 - May. 2024Beykoz, Istanbul, TürkiyeNovida Global: . Empowers growth and success through comprehensive consulting services in strategy, business, innovation, and change. . Has become the Trusted Advisor and Companion to Multinationals, Group Companies, SMEs, and Start-Ups/Scale-Ups across diverse industries (e.g. IT, telecom, energy, security, banking, healthcare, manufacturing, food, e-commerce, education, publishing, tourism, textile, etc.). . Enables organizations to achieve sustainable results with turn-key, customized solutions, competent experts, and strategic partnerships. . Boasts a proven track record in market research, strategic planning, and business/digital/cultural transformation. . Utilizes its holistic Management System Model to align culture, organization, and processes with strategic direction. . Offers specialized workshops and programs for creativity, innovation, digital transformation, cultural transformation, and entrepreneurship. . Moreover, connects businesses and projects with lucrative investors and funding opportunities. Novida Global is an EBRD BAS (Business Advisory Services) Provider.
Deputy GM, Director, (CPE) Customer and Partner Experience
Microsoft TurkeyDeputy GM, Director, (CPE) Customer and Partner Experience
Nov. 2007 - Jan. 2011Istanbul, Turkey. Spearheaded and successfully implemented Customer and Partner Experience (CPE) programs across diverse segments (from Consumers to the Public industry), resulting in remarkable improvements of 10-50% in CPE Satisfaction scores. . Fostered stronger relationships, and delivered value-added offerings, and cultivated a thriving culture through a synchronized and participative approach. As a result, she has been recognized as the MEA Region CPE Best Practice Winner and recipient of the prestigious Global CPE Excellence Award.
Deputy GM, Director, Human Resources
Microsoft TurkeyDeputy GM, Director, Human Resources
Mar. 2005 - Nov. 2007Istanbul, TurkeyDuring a significant reorganization effort to balance the company's consumer and corporate market focus, amidst ongoing global strategic shifts and restructuring, she: . Has initiated and led a company-wide change program. . Implemented effective Human Resources (HR) policies, programs, procedures, and initiatives across all HR disciplines which enhanced leadership, people engagement, and talent development, and fostered a stronger organizational culture. . Has transformed the Human Resources Department into a more systematic, professional, and strategic position, resulting in the company consistently ranking in the Top 3 of the 'Best Managed Companies' rankings conducted by Hewitt. Several best practices have been transferred to the MEA region. The positive impact of all these transformational efforts has become evident in the sustained and successful business results achieved.
Director, Corporate and Enterprise Marketing and Planning
Hewlett-Packard TurkeyDirector, Corporate and Enterprise Marketing and Planning
Nov. 2002 - Mar. 2005Istanbul, TurkeyAssumed a pivotal role during the challenging integration phase following a major global merger and the simultaneous split of four business organizations. . Took charge of end-to-end marketing, public relations, planning, marketing communications, and customer relationship management across the corporate, enterprise, and public sector markets, encompassing both sales and services organizations. . Successfully realigned marketing strategies across business segments following the merger. . Oversaw the strategic direction of the Board of Marketing and country-wide business planning, while driving continuous realignment efforts.
Deputy GM, Director, Integration
Hewlett-Packard TurkeyDeputy GM, Director, Integration
May. 2002 - Nov. 2002Istanbul, TurkeyDuring the HP-Compaq pre-merger phase, starting with the Neat and Clean Rooms and due diligence phases, oversaw Program Management Office (PMO) with deliberate and disciplined execution for a smooth transition. . Actively contributed to the re-organization triggered by the merger. . Coordinated all aspects of the HP and Compaq merger, ensuring smooth post-merger integration and alignment, at a highly challenging period. . Led integration projects, including culture, change, customer and partner retention, operations; strategy, and go-to-market planning. Received 2nd Best Integration Manager ISE* Region Award for a successful transition.
ISE Regional Manager, Quality, TCE (Total Customer Experience) and Planning
Hewlett-Packard ISE (International Sales Europe)ISE Regional Manager, Quality, TCE (Total Customer Experience) and Planning
Nov. 1999 - May. 2002Istanbul, Turkey. Prepared an Executive Report, conducting 70+ interviews with stakeholders across HQ, regional, and country levels to assess requirements and maturity of quality and TCE functions. . Developed strategies, led improvement projects, and initiated programs across businesses. . Facilitated region-wide planning and coordinated ISO 9000 audits. . Led and contributed to TCE culture, surveying, and CRM projects recognized by EMEA teams. Awarded ISE Achievers Club Winner for impactful customer experience and planning alignment across countries. * ISE (International Sales Europe) encompasses a vast territory, stretching from Russia and Eastern Europe, including Austria and Switzerland, to the Middle East and Africa, as well as South Africa.
Deputy GM, Director, Human Resources
Hewlett-Packard TurkeyDeputy GM, Director, Human Resources
Nov. 1995 - May. 2002Istanbul, Turkey. Established and led a highly successful Human Resources function, implementing comprehensive strategies across all HR disciplines such as Compensation and Benefits, Culture and Organizational Development, Recruitment, Performance Management, and Employee Engagement. . Demonstrated leadership throughout the entire company lifecycle, effectively navigating periods of growth, maturity, crisis, and downsizing. . Played a pivotal role in seamlessly integrating internationalization and globalization initiatives into the local organization, harnessing global best practices to fuel its remarkable growth and development. . Initiated and spearheaded impactful projects including the HP Partner Academy, Leadership Maturity Assessment, and Outplacement Program, which have been recognized as Best Practices by the ISE and EMEA regions. . Led major organizational transitions including the Agilent Split, Nokia Outsourcing, and HP-Compaq mergers, showcasing change management skills. . Chaired the Watson Wyatt C&B Steering Committee, implementing professional compensation tools and methods within the ICT industry. . Proactively built bridges during periods of leadership changes, ensuring smooth transitions and continuity. . Simultaneously excelled as the Quality Manager, driving continuous improvement initiatives. . Devised a comprehensive Crisis Management Policy and Guidebook, which has been acknowledged as a Best Practice by the HQ. Recognized for outstanding performance, selected for the prestigious EMEA "Leadership Leap" program designed for high-potential talents, leading to a coveted job offer as Business Planning Manager in the EMEA region.
Manager, Sales Operations
Hewlett-Packard TurkeyManager, Sales Operations
Feb. 1992 - Nov. 1995Istanbul, TurkeyDemonstrated strong crisis management skills, resolving significant challenges, recruiting new partners, shifting business operations, and resuming normal operations in a short period. . Managed sales operations team and service providers, overseeing order management, inventory, transportation, warehouse management, and customs clearance. . Led strategic initiatives adopted by the organization, including the implementation of new agencies and improved processes. . Contributed to the success of the EMEA Consolidation Project, with our strategic approach recognized and adopted for the Turkish market.
Manager, Quality and Planning
Hewlett-Packard TurkeyManager, Quality and Planning
Nov. 1989 - May. 2002Istanbul, Turkey. Successfully implemented TQC (Total Quality Control) and QMS (Quality Maturity System) methodologies, developed and provided comprehensive training to managers and employees, and lead continuous improvement projects that resulted in increased sales and enhanced account management effectiveness. . Identified process improvement areas and led the ISO 9001 certification, ensuring compliance with international quality standards. . Led and orchestrated HP Ten-Step Planning, integrating key concepts like 'Crossing the Chasm' and 'Building Market Focused Organizations', resulting in improved strategic direction and business planning. . Achieved high rankings in the worldwide QMS ratings, leading to the country's nomination for the prestigious Presidents' Award. . Additionally, served as a certified auditor for ISO 9000 and QMS at the regional level, ensuring adherence to quality management principles. . Actively represented the company at the Turkish Quality Foundation and conducted EFQM Model audits for various companies across different industries, showcasing expertise in quality management practices.
Manager, Services Operations
Hewlett-Packard TurkeyManager, Services Operations
Dec. 1988 - Feb. 1992Istanbul, Turkey. Successfully established all systems and procedures for Services Operations for the newly established company (moving from Distributor), ensuring efficient and streamlined processes from the ground up. . Implemented process improvements in the Services Center, optimizing service delivery and enhancing customer satisfaction. . Led the development and implementation of Services Contract Terms & Conditions, pricing strategies, and offers, resulting in improved profitability and customer engagement. . Implemented effective spare parts inventory management systems, streamlined order, and importation processes, and developed tracking software for enhanced efficiency and customer hardware park inventory tracking. . Simultaneously managed and grew the Consumables business in Turkey as a Single Point of Contact, overseeing end-to-end tasks, such as preparing price catalogs, managing orders and deliveries, tracking inventory, coordinating logistics, and leading the project management for the implementation of the ADA (ERP system then) system.
Specialist
KenanTurSpecialist
Sep. 1987 - Dec. 1988Executive Tourism & Organization.

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