Sutton Digital MarketingChief Marketing Officer
May. 2022 - May. 2025Sausalito, California, United States1. Developed and executed high-impact digital marketing strategies for law firms to improve visibility and client acquisition.
2. Increased organic traffic by 120% in 6 months using SEO, content marketing, and backlink building.
Managed $100,000+ in monthly ad spend across Google Ads & LinkedIn, generating 500+ high-quality leads for legal clients.
3. Reduced cost per lead by 40%, saving clients $15,000+ per month while improving ad campaign performance.
4. Improved website conversion rates by 35% through A/B testing, CRO strategies, and optimized landing pages.
5. Scaled law firm revenue from $20,000/month to $75,000/month in just 4 months using SEO, PPC, and conversion optimization.
6. Led and trained a sales team of 10+, increasing close rates by 30% and improving client retention.
Implemented data-driven decision-making with advanced analytics, tracking KPIs to refine marketing and sales strategies.
7. Built client-focused marketing plans, ensuring law firms maximize ROI and long-term business growth.
Spearheaded legal industry branding and thought leadership, helping firms establish credibility and attract more clients.