Scott White - Sales Manager, Custom Accounting CPA

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Work Background

Custom Accounting CPASales Manager

Sep. 2023Brooklyn, New York, United States

GapstowEcommerce Consultant

Jul. 2023 - Feb. 2024Boston, Massachusetts, United StatesGapstow is an eCommerce agency specializing in the design, development, & growth of Shopify stores.

Jackman Professional AccountingBusiness Development Manager

Feb. 2021 - Dec. 2023Boston, Massachusetts, United States• Collaborated with CEO to forecast sales projections and reverse-engineer necessary KPIs for sales team. • Optimized sales process and created sales training materials resulting in 30% increase in sales revenue. • Developed and implemented marketing strategy for all service verticals and managed social and email marketing team, resulting in 25% increase in lead generation. • Conducted in-depth analysis of sales data to identify key trends and opportunities, delivering comprehensive reports to CEO on regular basis.

For Good ProfitsSales Professional

May. 2022 - Aug. 2022

UberJetsDigital Marketing Manager & Charter Sales Manager

Sep. 2019 - Feb. 2021United States• Successfully utilized Salesforce, Mailchimp, Google Advertising, Google Analytics, and Google Search Console to create and execute digital marketing campaigns, increasing membership by 65%, with each membership valued at $120,000 per year. • Regularly reported marketing campaign statistics to CEO, presenting necessary changes and future projects to enhance performance and ROI. • Skillfully negotiated and closed all flight deals with operating partners increasing flight revenue by 25%. • Conducted market and keyword research to develop and implement effective SEO strategy, resulting in doubling of organic views and increased brand awareness.