Sarah Laaru - Founder/Business Development Consultant, Laaru Consulting

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Network Power<100 people

Roles

💸100%

Marketing

🧑‍💼100%

C-level Executive

👍100%

Sales & BizDev

Geos

🇫🇮50%

Finland

🇬🇷50%

Greece

Work Background

Art for BusinessCo-founder and Business Development Advisor

Jan. 2023Art for Business was founded to reshape narratives around doing business in emerging markets through the powerful medium of visual and literary arts. This creates the combined goal of promoting African visual arts and providing a novel PR and communications solution targeting domestic and international stakeholders.

Laaru ConsultingBusiness Development Consultant

Jan. 2016Helsinki Area, Finland-Consulting and coordinating with client companies on their strategic business development and market entry process towards target markets for their products and services. -Conducting initial market requirements, product and service hacking, data gathering, market research analysis, and sales risk analysis. -Evaluating and documenting business requirements.

Finnish-African Society ry / Suomen Afrikka-Seura ryChairperson

Nov. 2019Helsinki Area, FinlandChairperson’s remarks during the launch of Finland's Africa Strategy. Keynote speech was after Pekka Haavisto ( Minister for Foreign Affairs) and Ville Skinnari ( Minister for Development and Foreign Trade)

Ghana InvestAdvisory Board Member

Nov. 2018Paris, Île-de-France, France

Aqsens HealthBusiness Development Advisor - Africa (Contract)

Dec. 2021 - Dec. 2023Finland

HAMK Häme University of Applied SciencesAnnual Resource Guest Expert - Development Cooperation Courses

Sep. 2016 - Sep. 2018The Development Cooperation Courses organised in HAMK and supervised by Eija Laitinen is an excellent programme that gives students a very practical and systematic approach at development cooperation policies in Finland, and on a global scale. The program equips students with the tools and skills to think, design, plan, innovate, and involve local participation, in implementing sustainable and long-term projects towards developing countries for social impact. My role, once in year is to share resource expertise on 1. how to harness these tools and skills, 2. discuss real-time projects that utilise the development cooperation planning modules, 3. share practical experiences from my line of work and 4. guide them in making better and informed decisions when it comes to designing, planning and implementing projects in developing countries particularly in Africa. Topic discussions centre around gender equality, poverty reduction schemes, agriculture and trade policies affecting development projects, among others.

FunziSales and Business Development

Jan. 2017 - Jan. 2018Espoo, FinlandDuties: -Identifying potential sales leads and business partners through market analysis, and cold calls. -Managing sales leads by utilising CRM tool; Pipedrive. -Responsible for modelling Funzi’s solutions into client’s needs and problems.

Monaliiku ry - Sports and Culture for Multicultural WomenProject Worker

Mar. 2016 - Feb. 2017Helsinki, FinlandMonaliiku ry is an association that promotes multicultural women's physical and cultural activities. Monaliiku aims at enhancing our member's physical and mental Fitness and health, and at instilling in them the appropriate cultural and sporting spirit, and the permanent interest in sporting and cultural activities. All of Monaliiku's activities are free of charge and encourages the activite partcipation fo women and girls in sports as well as seeking to encourgae integration through sports activities. FIT4LIFE : The main objective of the Fit4Life is the promotion of health, the prevention of discrimination, the social well.being and the improving of life quality for multicultural women. Visit Monaliiku ry's website and learn more about our activities. http://monaliiku.yhdistysavain.fi/ Facebook - https://www.facebook.com/Monaliiku/´ Instagram - monaliiku_ry

Helsingin kaupunki – Helsingfors stad – City of HelsinkiFinancial Secretary

Feb. 2015 - Jul. 2015Helsinki

Startup Commons GlobalInternational Business Developer

Mar. 2014 - Jan. 2015Finland-Sales promotion of Startup Commons IT solutions and services. - Identifying various ecosystems for client companies. -Marketing and communication activities.

MotivadeMarketing Specialist

Jan. 2014 - Mar. 2014FinlandMotivade is an online social exercise motivator that helps get people off the couch. Our long-term goal is to be a globally recognized and trusted online motivational platform for consumers, workplaces and personal trainers. Motivade Ltd. was founded in 2012 and it is headquartered in Helsinki, Finland. Motivade is privately owned by its management. For more information visit www.motivade.com

Finland-Ghana Chamber of Commerce,Founder, Sales and Business Development Coordinator

Jul. 2011 - Dec. 2013Helsinki-Promoting bilateral trade relations between Finland and Ghana. -Encouraging proper business ethics and business practices. -Encouraging sustainable trade investments and economic development between Finland and Ghana. - Identification of potential sales partners. -Travel and logistics management. -Trade seminars, events and Ministerial delegations. -Account management of clients. -Invoicing. - Customer service management.

Lumivio OySales and Business Coordinator, EMEA

Aug. 2011 - Mar. 2013Helsinki, Finland- Sales promotion of Lumivio’s renewable energy technological solutions and products. -Research, develop and implement useful and affordable renewable solar-energy projects for potential markets. - Drafting sales proposals and quotations. -Strategic planning of Lumivio Oy’s sales and business model for EMEA.

Cyrr Group Ltd.Project Co-ordinator

Oct. 2008 - Jul. 2011Helsinki-Market research and analysis for CYRR Group’s clients. -Identification of potential sales partners in EMEA. -Travel management - Efficient and prompt customer service delivery. - Business communication and marketing.