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Work Background
Banca Naţională a RomânieiStrategy Consultant
Jun. 2024Bucureşti, România · On-site
ING RomaniaHead of Customer Experience | UX Research and Service Design, Business Banking
Dec. 2018 - May. 2024Bucharest, RomaniaDevelop, run and maintain CX agenda for Business Banking division
Maintain the CX dashboard for an agile Customer Journey approach around key Touch Points following a design-user validation-delivery process
Act as CX Chapter Lead for the Business Banking Tribes - UX Service Design and UX Research
Setting up the Personalized Interaction operating framework for business clients
Contribute to the B2B digital transformation model - product, channels, sales & service Develop a segment-consistent relationship marketing agenda
Contribute to the Bank global B2B beyond banking agenda
Pioneering new marketing communication approach in B2B:
Jan. 2008 - Apr. 2010Strategic Management, Organization Transformation, Business Development
ING RomaniaHead PMO, Wholesale Banking
Feb. 2006 - Jan. 2008Product development
Setup a PMO and organize project portfolio management framework
TransfondHead of ReGIS
Feb. 2002 - Feb. 2006Coordination of the Real-time gross settlement system (RTGS) implementation in Romania
Operations and business continuity management for the national RTGS system in Romania
Arthur Andersen Business ConsultingConsultant
Aug. 2001 - Feb. 2002Business consulting
Process re-design
Change enablement
Banca Naţională a RomânieiEconomist
Jan. 1998 - Dec. 2001Macroeconomic and monetary policy research
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