Luigi Favali

Marketing consultant @Myself as a Freelancer

ItalyDirectorEvent Producer💸 MarketingCreative ProducerMarketing Director🧨 Consulting🎥 EntertainmentScreenwriterCopywriterAffiliate MarketingBrand Marketing ManagerCommunications ManagerContent Manager

A "creative" career, marked by the desire for new challenges and constantly animated by the ambition to achieve new successes. Being one of the young precursors of the so-called "free radio" of that time, it shows my pioneering instinct as well as my strong vocation for communication and "public-speaking". Thanks to university training (Catholic University of Milan) I specialize in marketing and communication, and with this cultural background, in 1984, I founded my full-service advertising agency (GG&K Communication, later AFG Excalibur). In a few years I founded a group of synergistic companies: a film production company Synopsis (mainly in the production of commercial advertising and video-music clips) and Eprom, a company dedicated to the design and organization of activities and "incentive events”. All this draws the profile of my career: full of national and international experiences and constantly permeated by my stylistic style: creativity, versatility, problem-solving culture (indispensable entrepreneurial skill) and strong curiosity/aptitude for audio-visual innovation and production. Over the years my function as strategic planner / creative director of agency undergoes several "contaminations", and exploiting the existence of the production house develops my passion for interpretation: while maintaining my strategic functions within the agency, I myself engage in the production and direction of commercial advertising, documentaries and short movies. Since January 2024 I have been teaching marketing and communications at the National Golf School in Rome.

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