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Work Background
Partnership Clubs Specialist/Coordinator
PUMA GroupPartnership Clubs Specialist/Coordinator
Dec. 2018 - Sep. 2022São Paulo, Brazil√ Management of every step related to Palmeiras products - from conception, assortment definition, pricing, local and imported product development, campaign creation, launch activations, and follow-up of sales/extra production after products are released. This process is always in alignment with season calendars and company’s processes, ensuring full control of the club's affairs; √ Verification of all and correct execution regarding contractual rights/benefits, in order to maintain the strategic agreement signed between the parties. √ Operationalization and execution/evolution of the unique sponsorship project for women's Palmeiras Palmeiras, with the focus of contributing to PUMA's - She Move Us project within football. Highlights 1st Contract (2019-2021) √ Sales records in the 3-year contract of any partnership with S.E. Palmeiras. √ “Green is the color of envy” - the first campaign of the partnership between SEP & PUMA, which won two Effie Brasil 2019 category prizes. √ Longest club performance cycle with any sports brand.
Sports Marketing Operations Supervisor
adidas BrazilSports Marketing Operations Supervisor
Apr. 2017 - Mar. 2018Barueri, São Paulo, Brazil√ Elaboration and control of products forecast – responsible for purchasing and sending VIK (value in kind) to all athletes/clubs. √ Budget control - control of expenses with VIK, launches of new uniforms and new boots and P&L's. √ Responsible for administrative functions, such as paying athletes/clubs & finalizing contract bureaucracy.
Sr Specialist Local Club's
adidas BrazilSr Specialist Local Club's
Apr. 2014 - Mar. 2017√ Elaboration and control of all clubs' products forecast – responsible for the purchase and sending of VIK (value in kind) to the clubs (Palmeiras, Fluminense, Sport Recife & Flamengo). √ Budget control – control of expenses with VIK, launches of new uniforms, and P&L of clubs. √ Endorsement & Relationship – responsible for product endorsement & main relationship contact between sponsored football clubs & adidas.
Sports Marketing Analist
Momentum Sports BrasilSports Marketing Analist
Jun. 2011 - Apr. 2013São Paulo, Brazil√ Creation of marketing projects, such as athletes sponsoring and sporting events. √ Management of social media, athlete websites and Stock Car Fast Laps website - posting news, creating promotions and posting game and event calendar. √ Coordination of sporting events with athletes and support in the pre-production of 6hr of SP – LeMans Series automobile event. √ Developed weekly athletes' agenda and created internal newsletter with news/highlights from the sports market. √ Administrative functions, such as payments, service providers and event logistics.
Front Office Assistant - Fixed Income Department / Intern  – Economy Department
C.M. Capital MarketsFront Office Assistant - Fixed Income Department / Intern – Economy Department
Feb. 2007 - Jun. 2009São Paulo,Brazil√ Administrative Support to the Fixed Income Desk - being responsible for system billing operations, relationship with the clients for confirmations of trades carried out and disclosing daily reports of negotiated prices, both to clients and to financial institutions. √ Elaboration of reports used daily and weekly monitoring of the market and presentation of monthly results of the Fixed Income area of the company.
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