Louis Karim

Senior / Executive Producer, Content Creator @Free-lance

United StatesDirector💸 MarketingExecutive CoachProducerDigital Ads Manager💼 C-level ExecutiveEvent ProducerCreative ProducerCommunications Manager🧨 Consulting🎥 EntertainmentArt ProducerAdvisorContent ManagerEngagement Manager

“If I can make it there, I’ll make it anywhere…!” With over two decades of experience, I have spearheaded the creation of extensive programming across various platforms for networks, production companies, and creative agencies globally. I have seamlessly combined my diverse U.S. and International background to breathe life into captivating stories, fostering a sense of community among audiences. Furthermore, I have harnessed my creative acumen to offer a unique design-oriented perspective in production. During my earlier career stages, I played pivotal roles in the successful launch of the first private free-to-air satellite broadcasting networks for the Middle East Broadcasting Center in the MENA markets. This involved overseeing content, graphics, and set design for a wide range of entertainment series, talk shows, documentaries, and music programs tailored to Middle Eastern adult and youth demographics. Additionally, I directed and executive-produced numerous series across various genres including scripted entertainment, sports, comedy/variety, talk shows, and documentaries, catering to diverse audience segments such as Gen X, millennials, Gen Z, youth, boomers, multicultural groups, and lifestyle-driven audiences. My expertise extends to broadcasting platforms encompassing linear TV, streaming services, online/digital channels, social media, mobile platforms, and radio.

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Work Background

FreelanceSenior/Executive Producer- Head of Production

Aug. 2017Greater New York City AreaMedia production and social digital marketing projects for creative agencies, networks, and production companies. Tasked with leading budget management, project staffing, and on-location production. Responsible for developing scripted and unscripted storytelling through documentary films, television, short and form digital content, delivery of video/photo and graphics assets, assessment of platform analytics, and reporting. • Storytelling development • Create revenue-driving programs using various digital and social media platforms • Oversee day-to-day production operations. • Knowledge of existing and new content platforms. • Manage budgets, project bidding, price negotiations, and project schedules. • Manage VFX team(s). • Ensure production meets competitive goals and projects the intended brand image. • Oversee and approve the hiring of marquee talent. • Lead a team to design and evolve a production discipline that favors innovation and creativity. • knowledge of SAG rules, talent negotiations, and global talent landscape

Hunters PointSenior Account Manager

Apr. 2024 - Apr. 2024United States -Arabia · Remote• Serve as the lead manager for select logistics for the operations of the company, including but not limited to: • Represent the agency for all existing and new business inquiries, vetting and qualification: ○ Assist in defining the agency’s approach and identity across marketing, sales outreach, PR and public facing engagements ○ Serve as an authority of insight and understanding around prospective clients; support all company teams in awareness, history, organization, client objectives, goals, culture and more. ○ Support with the intention to convert client referrals into clients with event projects, ranging from retainer and on-going work to permanent attractions, event sponsorships, experiential marketing, live and virtual events and experienced. Leverage communication to deepen client and prospect relationships. Vet opportunities to ensure realistic expectations, budget parameters, permit and feasibility compliance with the intention to secure projects that are profitable to the company’s goals and attractive to clients. ○ Represent Company’s offerings across industry sectors, event and service types, original/developed IP and event business models with the ability to speak confidently and assemble the organization’s marketing materials accurately. ○ Serve as the main client liaison on projects, attending weekly production and all hand meetings, ensuring creative, production, design and technical teams are aligned with the client expectations, while also managing client’s expectations to ensure adherence to scope of work and terms and conditions. Lead project wrap reports with metrics. • Coordinate with the Production Director, Design Director, Producers and Creative Strategists for all presentations and client and marketing facing materials, including proposals and estimates. Serve as the lead, taking an active roll in presentation creation, writing, proofing, cross department coordination, project managing assets to allow team members time to create assets.

Brand In EntertainmentProducer

Mar. 2021 - Apr. 2024United States · RemoteIntroducing the new era of advertisement in entertainment and filmmaking. Working directly with national and international brands to seamlessly integrate their brand assets into popular culture - through multi media channels - including television, movies and documentaries. Ensure that brand integrations are carried out with thoughtfulness and precision throughout the storyline. Work closely with filmmakers, producers, directors, writers, content producers, and actors. Unify entertainment properties and brands.

DreamtekContent Producer -Show Caller /Director

Sep. 2023 - Sep. 2023New York City Metropolitan Area · On-siteContent Producer, Show Caller-Director for Climate Week NYC 2023

International Monetary FundSenior Digital Producer, Editor

Jan. 2018 - Dec. 2018Washington, District of Columbia, United StatesManaged the full-scale production process in the delivery of highly technical English, French, and Arabic online education programming. ▪ Identified and implemented efficiencies that cut production costs 25% (+$1.5M). ▪ Produced content that enhanced the learning experience, increasing engagement 15%.

Middle East Broadcasting NetworksSenior Producer, Director, Creative Director

Jan. 2003 - Dec. 2017Springfield, Virginia, United StatesWrote, produced, directed, and edited bilingual segments that launched Alhurra—a news, current affairs, and sports multiplatform channel funded by the U.S. government to present balanced U.S.-Arab reporting. Led producers, anchors, and writers in the management of production operations and creative services. Reported to the Executive Director. The network restructured in 2017. ▪ Led the branding and rebranding of the channel and all programming, including the launch of a new website and digital channel. ▪ Produced segments on St. Jude Research Hospital, Syrian refugees, war, HIV, healthcare, art installations, live performances, and food. Delivered profiles of Arab-American artists, musicians, producers / directors, chefs, scientists, physicians, and activists in the U.S. ▪ Repackaged U.S. programming for Middle Eastern markets, including the NBA playoffs, Emmys, Golden Globes, Oscars, and Grammys. ▪ Produced MYJIHAD coverage of Egypt’s Arab Spring revolution. Finalist for the NYF TV & Film Awards. The team received People’s Choice Award from the Association for International Broadcasting. ▪ Pioneered network firsts, including a news series simulcast across broadcast, social media livestream, and radio platforms as well as the launch of New York City studios to support multicity town halls and political shows. ▪ Directed the channel’s first political shows, including FREE HOUR and TALK OF TWO RIVERS which aired 5 days weekly. ▪ Key series included ALL DIRECTIONS (roundtable discussion), TO KNOW (news magazine), INSIDE WASHINGTON (politics), AL MAJALLA, HUNNA (one of the first Arab programs for women), HIGH SPEED (car show), SPORTS WEEKLY (sports), TAWASOL (social media series), and DOCTORS (medical). ▪ Grew the audience +10% month-over-month, reaching 26M viewers by 2008. Additional awards: “Untitled Artist” and "Noor Theatre" – 2011 NYF TV & Film Awards “Roads to Damascus” live performance – 2013 Cine Award

MBC GROUPExecutive Producer, Director, Creative Director

Jan. 1998 - Dec. 2003London, U.K. / Dubai, UAEFilled multiple production roles in the launch the first private free-to-air satellite broadcasting networks into the Dubai and Lebanese markets. Managed graphics and set design for entertainment series, talk shows, documentaries, and music serving Middle Eastern adult and youth audiences. Directed and executive-produced series. ▪ Transformed U.S. set designs and graphics for this market while holding to the show brand and format standards. ▪ Directed MY FAMILY, a talk show about family issues. ▪ Additional programming included SATURDAY NIGHT LIVE, ON MY RESPONSIBILITY (like THE LATE SHOW WITH DAVID LETTERMAN), PEPSI MUSICA, PEPSI KORA, KALAM NAWAEM (female-hosted talk show like THE VIEW), and ALAM DOREID (children’s talk show).

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