Anand Raghunath - Project Manager, Robert Half

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Network Power<100 people

Roles

🔥100%

Startup Founder

💸100%

Marketing

✔️100%

Geos

🇬🇧50%

United Kingdom

Work Background

HenkelMarketing Research Consultant

Jan. 2023 - Jun. 2023Stamford, Connecticut, United States-Work with Senior Managers on Innovation, Brand and FFI teams to assist, and solely manage, multiple research projects for Marketing teams. Research projects include ATP tests, Pulse Studies, Brand Equity studies, Conjoint tests, and Qualitative studies. - Tasks include working with Marketing teams to create research requests, work with vendors to get project proposals, creating projects in CAMP, and reviewing final survey materials (including stimuli and survey inputs) until the survey is in the field. Once study is completed, tasks include producing a management summary report for internal and global teams, and conducting project debrief meetings with the team requesting the research. - Manage special projects with vendors like Kantar Monitor and Stylus Advisory to review relevant industry reports and set up monthly group wide discussions to disseminate key findings. - Create a report from the Loads Tracker database to display key findings relevant to the Laundry category, to be socialized within the company.

Prodege, LLCSenior Manager - Research Solutions

Mar. 2021 - Oct. 2022New York, New York

Capgemini InventEngagement Manager

Feb. 2017 - Jun. 2020New York, New York

CablevisionMarketing Research Analyst

Jan. 2012 - Feb. 2017new york/long island-Working with Marketing Insights Panel team members on research surveys sent to customer panel and Cablevision subscribers, dealing with various product offerings, usage and awareness of services, and technology behaviors. - Responsibilities include assisting and managing report writing, survey proofing, questionnaire development and panel management duties, as well as working with outside vendors that assist the team. - Increasing functionality and usage of Sparq and Marketsight tools, which are crucial to being able to work independently and efficiently on projects.

Ipsos OTX MediaCT (formerly OTX)Senior Research Manager

Sep. 2004 - Nov. 2011Responsible for project management, client management, and business development for New York, East Coast, and London clients across a wide range of industries including CPG, Financial, Media, Telecom and Technology.

Invoke Solutions, IncProject Manager

May. 2003 - Sep. 2004Manage all aspects of projects for an application service provider that hosts interactive online focus groups. Responsibilities include recruiting respondents, creating screeners and discussion guides, awarding incentives, and client reports. -Moderating qualitative and quantitative online focus groups for Fortune 500 companies in various business sectors including, Entertainment, Advertising, Pharmaceuticals, Automotive and Consumer Packaged Goods. -Training clients and new employees on online moderation procedures and techniques, managing projects and recruiting respondents.

GfK Custom Research IncResearch Associate

Sep. 2002 - Apr. 2003Assist in managing implementation of $1million study dealing with 15 different lines of business for a major client in financial industry.

Roper ASW (An NOP World Company)Senior Research Associate

Apr. 2000 - Aug. 2002Facilitated the administrative set-up of pilot San Francisco office while performing research analyst functions. -Performed quantitative and qualitative market research for custom and syndicated international projects. -Assisted in the process of questionnaire design, field implementation, data analysis, and data presentation to client. -Intricately involved in $1.5 million, 30-country global marketing study

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